Difference between revisions of "Al Nilsen"

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==History==
 
==History==
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Al Nilsen is responsible for some of [[Sega of America]]’s most recognized marketing. Coordinating such attention-getting campaigns such as [[Sega World Tour '91]] and [[Sonic 2sday]], his youthful exhuberance resulted in events that connected directly with a then-unsure public, and were above all, fun.  
 
Al Nilsen is responsible for some of [[Sega of America]]’s most recognized marketing. Coordinating such attention-getting campaigns such as [[Sega World Tour '91]] and [[Sonic 2sday]], his youthful exhuberance resulted in events that connected directly with a then-unsure public, and were above all, fun.  
  
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==Interviews==
 
==Interviews==
 
{{InterviewList|Al Nilsen|Alfred Nilsen}}
 
{{InterviewList|Al Nilsen|Alfred Nilsen}}
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==Images==
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<gallery>
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Nilsen Toyoda Kalinske.png|Nilsen visits with [[Shinobu Toyoda]] and [[Tom Kalinske]].
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</gallery>
  
 
==External links==
 
==External links==

Revision as of 06:39, 13 November 2021

AlNilsen.jpeg
Al Nilsen
Company(ies): Sega of America, Viacom New Media
Role(s): Director of Global Marketing
Education: Boston University - Questrom School of Business (Bachelor of Marketing Science and Arts - 1979)

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Alfred “Al” Nilsen is an American businessman and marketer, and former Director of Global Marketing for Sega of America. Nilsen’s work was crucial to the successful rise of the Sega Genesis and the establishment of Sonic the Hedgehog’s American presence.

Nilsen has been honored by Advertising Age as one of the top marketers in the United States.

History

Al Nilsen is responsible for some of Sega of America’s most recognized marketing. Coordinating such attention-getting campaigns such as Sega World Tour '91 and Sonic 2sday, his youthful exhuberance resulted in events that connected directly with a then-unsure public, and were above all, fun.

Nilsen’s efforts were key to the scrappy but determined feeling of Sega of America, especially in regards to its marketing, and his ability to think creatively was crucial to the company’s successful growth in a Nintendo-monopolized market.

Production history

Games

Videos

* Sonic the Hedgehog 2 (Mega Drive Version) (1992) — Development Support (uncredited)

  • Sonic CD (1993) — Development Support (uncredited)
  • Phantom 2040 (Mega Drive and SNES Versions) (1995) — Special Thanks to

Interviews

Images

External links

References