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Revision as of 03:37, 10 June 2021


This short article is in need of work. You can help Sega Retro by adding to it.


From Sega's perspective, everything east of Europe and west of Japan/South Korea is classed as "Asia". This is a very large region and covers dozens of countries, but the markets are generally considered to be quite small as we're dealing with second world and potentially even third world countries. The company made more of an effort to localise for specific countries with the Sega Master System, but generally targeted fewer countries and was not tremendously successful.

With the Mega Drive, we generally see the same hardware distributed across this region, sometimes in the same basic boxes, but with added stickers, leaflets and support by localised distributors. Similar to Europe, Sega also was unable to market their console in every country in the region, however whereas the vast majority of Europe was covered by Sega, only a minority of Asia saw traditional Mega Drive consoles, and the timeline is patchy.

From a hardware perspective, there are only a few Mega Drive models - Sega built "one size fits all" systems in with either PAL or NTSC video output, and sold the system in whichever country they could. The Asian "region" covers the middle east, the islands of south east Asia, and the likes of India, China and Russia on the mainland. This consoles were also sold in Africa and even in some parts of Eastern Europe. It does not cover Japan, nor does it cover South Korea.

Mega Drives are still in production in Asia to this day, mostly handled by AtGames who ship scaled down consoles to all over the world, but they will not be covered on this page.

China

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD AS Box Front PALD.jpg
Mega Drive
メガドライブ
WKK
China CN: (1993-10)
Megadrive1.jpg
MD2 AS Box Back PALD.jpgNospine-small.pngMD2 AS Box Front PALD.jpg
Mega Drive 2 Huaxing Electronic Technology
China CN: (≥ 199x)
MD2 AS PALD.png
Em1616 label.png

The Gulf

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD2 AlesayiUnited Box Back Japan.jpgNospine-small.pngMD2 AlesayiUnited Box Front Japan.jpg
Mega Drive II 1 Free Game Set Alesayi United
(≥ 199x)
Megadrive2.jpg
MK-1631-07
MK-1631-07 label.jpg
Notavailable.svg
Free Game
MD2 AlesayiUnited Manual Japan.jpg
Manual
MD2 AlesayiUnited Note Japan.jpg
Notice
SMD2 Gulf Box front.jpg
Mega Drive II Alesayi United
(≥ 199x)
Megadrive2.jpg
MD2 AlesayiUnited Golden Warranty.jpeg
Golden Warranty
Mega Drive II Sonic 2 Set Alesayi United
(≥ 199x)
Megadrive2e.jpg
MD2 Dotts Box Front.jpg
Mega Drive II 2 Pads Set Alesayi United
(≥ 199x)
Megadrive2.jpg
MD2 AlesayiUnited Golden Warranty.jpeg
Golden Warranty
MD2 Gulf Box front.jpg
Mega Drive II 1 Free Game Set Alesayi United
(≥ 199x)
Megadrive2.jpg
Notavailable.svg
Free Game
MD2 AlesayiUnited Golden Warranty.jpeg
Golden Warranty
MD2 Gulf Box front 2pads.jpg
Mega Drive II 1 Free Game Set II Alesayi United
(≥ 199x)
Megadrive2.jpg
MD2 Gulf Box front 2pads Invoice.jpg
Invoice
MD2 AlesayiUnited Golden Warranty.jpeg
Golden Warranty

India

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD2 Asia Box Back PAL.jpgNospine-small.pngMegadrive2 palasia box 01.jpg
Mega Drive 2
メガドライブ
Shaw Wallace Electronics
India IN: ₹18,00018,000[1] (1994-04)
India IN: ₹14,66014,660[2] (1995-03)
Megadrive2.jpg
Mega Drive 2 Sonic and Moonwalker Set Mitashi Edutainment
India IN: (1995)
Megadrive2.jpg
Mega Drive 2 Cricket Set Mitashi Edutainment
India IN: (≥ 199x)
Megadrive2.jpg

Iran

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive II
IR IR: (≥ 199x)
Notavailable.svg

Israel

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive Bug Multisystem
Israel IL: (1992)
Megadrive1e.jpg
Mega Drive Sonic Set Bug Multisystem
Israel IL: ₪595595 (1992)
Megadrive1e.jpg
Mega Drive Sonic 2 Set Bug Multisystem
Israel IL: ₪795795 (1992)
Megadrive1e.jpg
Mega Drive
מגה דרייב
Suny Electronics
Israel IL: (1993)
Megadrive1e.jpg
MD Manual IL 1.jpg
Manual
MD Manual IL 2.jpg
Manual
MD Manual IL 3.jpg
Manual
Suny IL console Seal.jpg
Seal
Mega Drive II Suny Electronics
Israel IL: (1993)
Megadrive2e.jpg
Suny IL console Seal.jpg
Seal
MDII2pad IL Box Front.jpg
Mega Drive II 2 pads Set Suny Electronics
Israel IL: (1993)
Megadrive2e.jpg
Suny IL console Seal.jpg
Seal
MDIIS2 IL Box Front.jpg
Mega Drive II Sonic 2 Set Suny Electronics
Israel IL: (1993)
Israel IL: ₪599599 (1996)
Megadrive2e.jpg
Suny IL console Seal.jpg
Seal
Mega Drive II Aladdin Set Suny Electronics
Israel IL: (1993)
Megadrive2e.jpg
Suny IL console Seal.jpg
Seal
Mega Drive II Lion King Set Suny Electronics
Israel IL: ₪869869 (1994)
Megadrive2e.jpg
Suny IL console Seal.jpg
Seal

Retailers

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD IL Box Front Genesis.jpg
Mega Drive Genesis
Israel IL: (≥ 199x)
MD IL Genesis.jpg

Hong Kong, Macau

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD1 HK Box Back.jpgNospine-small.pngMD1 HK Box Front.jpg
Mega Drive
メガドライブ
WKK
Hong Kong HK: (≥ 199x)
Megadrive1.jpg
MD HK Box Back Sonic.jpgNospine-small.pngMD HK Box Front Sonic.jpg
Mega Drive Sonic Set
メガドライブ
WKK
Hong Kong HK: (≥ 199x)
Megadrive1.jpg

Mongolia

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive II
Mongolia MN: (≥ 199x)
Megadrive2.jpg

Pakistan

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive II
Pakistan PK: (≥ 199x)
Notavailable.svg

Philippines

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive HAA-2500 Asia.jpg
Mega Drive
Philippines PH: (≥ 199x)
Megadrive1.jpg

Russia and CIS

Steepler and Dendy

In addition to the official products in Russia and CIS, it was possible to buy Mega Drive from Steepler and Dendy. They were very widespread. Some of them came from the original sources, for example from Buka and Nissho Iwai, and some were imported from other countries or they are clones.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD RU Box Front Dendy Clone 1996.png
Mega Drive (Clone) Steepler/Dendy
Russia RU: 380 000руб380 000 (1996)
Commonwealth of Independent States CIS: (1996)
MD1 Japan early version.jpg
MD2 RU Box Back Steepler Red.jpgMD2 RU Box Front Steepler Red.jpeg
Mega Drive II (Original console, unofficial box) Steepler/Dendy
Russia RU: (1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2.jpg
MD2 RU Box Back Dendy White.jpgMD2 RU Box Front Dendy White.jpeg
Mega Drive II (Imported from Singapore) Steepler/Dendy 135$ (1994)[3]
Commonwealth of Independent States CIS: (1994)
MD2 Steepler console.jpg
MK-1631-07
MD2 Dendy White manual.jpg
Documentation
Dendy RU voucher.jpg
Voucher
Nospine-small.pngMD2 RU Box Front Dendy White Clone 1996.png
Mega Drive II (Clone) Steepler/Dendy
Russia RU: 390 000руб390 000 (1996)
Commonwealth of Independent States CIS: (1996)
Megadrive2.jpg
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> 320x80pxNospine-small.pngMD2 RU Box Front Dendy Green 1994.jpg Mega Drive II (Clone) Steepler/Dendy 91$ (1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2.jpg
HAA-2502
MD2 Dendy Green HAA-2502.jpg
50x50px
Manual
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> 320x80pxNospine-small.pngMD2 RU Box Front Dendy Green 1996.jpg Mega Drive II (Clone) Steepler/Dendy
Russia RU: (1996)
Commonwealth of Independent States CIS: (1996)
Megadrive2.jpg
HAA-2502
MD2 Dendy Green HAA-2502.jpg
50x50px
Manual
Dendy label 1996.jpg
Label
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> 320x80pxNospine-small.pngMD2 RU Box Front Dendy Green 1994 alt.jpg Mega Drive II (Clone) Steepler/Dendy
Russia RU: (1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2.jpg
HAA-2502
MD2 Asia Green PAL HAA-2502.jpg
Mega Drive II (Clone) Steepler/Dendy
Russia RU: 350 000руб350 000 (1996)
Commonwealth of Independent States CIS: (1996)
Megadrive2.jpg
HAA-2502
MD2 Asia Green PAL HAA-2502.jpg
MD2 1P Asia PAL box back.jpgMD2 RU Box Front Dendy Blue 1994.jpg
Mega Drive II (Import from Buka) Steepler/Dendy
Russia RU: 398000руб398000 (1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2.jpg
MK-1631-07
MD2 Buka MK-1631-07.jpg
Sega RU Catalogue 2.jpg
Sega RU Catalogue.jpeg
MD2 1P Asia PAL box back.jpgMD2 RU Box Front Dendy Blue 1995.jpg
Mega Drive II (Import from Buka) Steepler/Dendy
Russia RU: 530000руб530000 (1995)
Commonwealth of Independent States CIS: (1995)
Megadrive2.jpg
MK-1631-07
MD2 Buka MK-1631-07.jpg
Sega RU Catalogue 2.jpg
Sega RU Catalogue.jpeg
MD2 1P Asia PAL box back.jpgMD2 RU Box Front Dendy Blue 1996 alt .png
Mega Drive II (Import from Buka) Steepler/Dendy
Russia RU: (1996)
Commonwealth of Independent States CIS: (1996)
Megadrive2.jpg
MK-1631-07
MD2 Buka MK-1631-07.jpg
MD2 RU Box Front Dendy Blue Clone 1996.png
Mega Drive II (Clone) Steepler/Dendy
Russia RU: 400 000руб400 000 (1996)
Commonwealth of Independent States CIS: (1996)
Megadrive2.jpg
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> 320x80px Mega Drive II (Import from Buka) Steepler/Dendy
Russia RU: 627000руб627000 (1995)
Commonwealth of Independent States CIS: (1995)
Megadrive2e.jpg
50x50px
Manual
Mega Drive II (Import from Buka) Steepler/Dendy
Russia RU: 653000руб653000 (1995)
Commonwealth of Independent States CIS: (1995)
Megadrive2e.jpg
50x50px
Manual

Original consoles

The first original consoles could only be purchased in Russia from Forrus. Later, they were introduced to other countries by Buka and Bitman.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> Nospine-small.png320x80px Mega Drive Forrus[4]
Russia RU: (≥ 1994-04)
Commonwealth of Independent States CIS: (-)
Notavailable.svg
Manual
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> 320x80px Mega Drive II Nissho Iwai
Russia RU: (≥ 1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2e.jpg
MD2 Manual HU PL RU.jpg
Manual
SMD2S2 EU Box Back.jpgSMD2S2 EU Box Front.jpg
Mega Drive II Sonic 2 Set Nissho Iwai 135$ (1994-04)
Megadrive2e.jpg
MD2 Manual HU PL RU.jpg
Manual
MD2 UK Box Front Aladdin.jpg
Mega Drive II Aladdin Set Nissho Iwai
Russia RU: (1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2e.jpg
MD2 Manual HU PL RU.jpg
Manual
MD2 1P Asia PAL box back.jpgMD2 1P Asia PAL box front.jpg
Mega Drive II Asian Standard Set Nissho Iwai[5]
Russia RU: (1994)
Commonwealth of Independent States CIS: (1994)
Megadrive2.jpg
MK-1631-07
MD2 Buka MK-1631-07.jpg
Sega RU Catalogue 2.jpg
Sega RU Catalogue.jpeg
MD2 Asia RU Buka Manual.jpg
Manual
MD2 Asia RU Buka Manual 2 alt.jpg
Warranty Card (older)
MD2 Asia RU Buka Manual 2.jpg
Warranty Card (newer)
<div style="margin:auto; min-width:Expression error: Unexpected < operator.px"> 320x80px Mega Drive II Asian Standard Set II Nissho Iwai
Russia RU: (1995)
Commonwealth of Independent States CIS: (1995)
Megadrive2.jpg
HAA-2502
MD2 Asia RU Buka Manual alt.jpg
Manual
Mega Drive II Bitman
Russia RU: (1996-01)
Commonwealth of Independent States CIS: (1996-01)
Megadrive2e.jpg
MD2 Manual HU PL RU.jpg
Manual
Mega Drive II R-Style
Russia RU: (1997-12)
Commonwealth of Independent States CIS: (1997-12)
Megadrive2e.jpg
MD2 Manual HU PL RU.jpg
Manual

Singapore, Malaysia, Brunei

In 1990-1993, Mega Drive was distributed by Hi-Star Electronics. The company was a Sega distributor in Southeast Asia, but so far it is known to be in Malaysia and Singapore and possibly other countries.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Nospine-small.pngMD1 Box Front PALB HiStar.jpg
Mega Drive Hi-Star Electronics
Singapore SG: (≥1990)
Malaysia MY: (≥ 1990)
MD JP NonHD.jpg
16??-07
MD Hi Star label ver2.jpg
Nospine-small.png
Mega Drive Hi-Star Electronics
Singapore SG: (≥1990)
Malaysia MY: (≥ 1990)
MD JP alt.jpg
HAA-2510
MD Hi Star label ver3.jpg
Nospine-small.pngMD1 JP Box Front PALB HiStar.jpg
Mega Drive Hi-Star Electronics
Singapore SG: (≥1991)
Malaysia MY: (≥ 1991)
MD JP NonHD.jpg
1601-07
MD Hi Star label.jpg
MD1 JP Box PALB HiStar Manual.jpg
Manual
Nospine-small.pngMega Drive PAL B box histar.jpg
Mega Drive Hi-Star Electronics
Singapore SG: (≥1991)
Malaysia MY: (≥ 1991)
MD JP NonHD.jpg
1601-07
Mega Drive PAL B histar label.jpg
Nospine-small.pngMega Drive PAL B box wywy.jpg
Mega Drive Wywy
Singapore SG: (1993)
Malaysia MY: RM 399399 (1993)
Brunei BN: (1993)
MD Asia PALB Manual.jpg
MD Pal B wywy.jpg
Wywy warranty.jpg
Warranty
MD2 Box Back Wywy.jpgNospine-small.pngMD2 Box Front Wywy.jpg
Mega Drive 2
(メガドライブ2)
Wywy
Singapore SG: (≥ 199x)
Malaysia MY: (≥ 199x)
Brunei BN: (≥ 199x)
Megadrive2.jpg
MK-1631-07
MK-1631-07 label Wywy.jpg
Asian Wywy md2 box front.jpg
Mega Drive 2 Wywy
Singapore SG: (≥ 199x)
Malaysia MY: (≥ 199x)
Brunei BN: (≥ 199x)
Megadrive2.jpg
MD2 Box Back Wywy CEE Sega.jpgMD2 Box Front Wywy CEE Sega.jpg
Mega Drive 2 Wywy
Singapore SG: (≥ 199x)
Malaysia MY: (≥ 199x)
Brunei BN: (≥ 199x)
Megadrive2.jpg

Taiwan

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive HAA-2500 Asia.jpg
Mega Drive Wenmao Co.Ltd
Taiwan TW: (≥ 199x)
Megadrive1.jpg
MD2 Taiwan Box Back.jpgNospine-small.pngMD2 Taiwan Box Front.jpg
Mega Drive 2
メガドライブ2
Taiwan TW: (≥ 199x)
Megadrive2.jpg

Thailand

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Mega Drive 2 Galaxy Group
Thailand TH: (≥ 199x)
Megadrive2.jpg
MK-1630-07[6]
MD2 TH Box Back.jpgNospine-small.pngMD2 TH Box Front.jpg
Mega Drive 2 Galaxy Group
Thailand TH: (≥ 199x)
Megadrive2.jpg
MK-1631-07
MK-1631-07 label TH.jpg
MD2 TH Manual.jpg
Manual
MD2 Seal TH.jpg
Seal

Unidentified

NTSC

The Philippines, Taiwan and Myanmar were the only other Asian markets apart from Japan and South Korea which used NTSC.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD 1600-16 NTSC Box.jpg
Mega Drive
MD 1600-16 NTSC console.jpg
1600-16
1600-16 label.jpg
NTSC
SMD2NTSC Asia Box Back.jpgSMD2NTSC Asia Box Front.jpg
Mega Drive 2
Megadrive2.jpg
MD2 Box Front Asia Green NTSC.jpg
Mega Drive 2
Megadrive2.jpg

PAL-B

PAL-B was widely used throughout most of the rest of Asia, although these models may have only been intended for South East Asia.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD Asia PALB Back.jpgMD1 Box Front PALB.jpg
Mega Drive
Megadrive1.jpg
MD Asia PALB Manual.jpg
Manual
Four language manual; English, Chinese, Malay, and Thai.
MD AS Box Back PALB Sonic.jpgMD AS Box Front PALB Sonic.jpg
Mega Drive (with Sonic)
MD JP NonHD.jpg
NOTE: Console itself uses undocumented region code -15
MD1 PAL B CEE Box.jpg
Mega Drive (CEE Sega Official)

PAL

Whilst the original Mega Drive had an internal RF modulator which meant different models were required for different countries' TV Systems the Mega Drive 2 had an external RF modulator which meant the same model could be sold throughout PAL Asia.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD2 1P Asia PAL box front.jpg
Mega Drive II
Megadrive2.jpg
MD2 Asia PAL Box Front.jpg
Mega Drive II
Megadrive2.jpg
Asian md2 box back.jpgAsian md2 box front.jpg
Mega Drive 2
Asian md2.jpg
Asian MD2 Green Box Manual.jpg
Manual
Four language manual; English, Chinese, Malay, and Arabic. Alesayi United were Sega's distributors throughout the Gulf region, this includes Bahrain, Kuwait, Oman, Qatar, Saudi Arabia, United Arab Emirates. Alesayi initially distributed the Mega Drive 2 in the Gulf via their "DOTTS" brand, but had switched to using Aleyasi United by the time that they distributed the Sega 32X in the region. It would seem likely that this model would have also been sold by them due to the presence of Arabic in the manual.

Hi-Star Electronics

Hi-Star Electronics Pte Ltd. was an importer of Sega consoles in South East Asia. They sold consoles in the PAL and NTSC version.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
Nospine-small.pngMD1 Box Front PALB HiStar.jpg
Mega Drive Hi-Star Electronics
MD JP NonHD.jpg
16??-07
MD Hi Star label ver2.jpg
Nospine-small.png
Mega Drive Hi-Star Electronics
MD JP alt.jpg
HAA-2510
MD Hi Star label ver3.jpg
Nospine-small.pngMD1 JP Box Front PALB HiStar.jpg
Mega Drive Hi-Star Electronics
MD JP NonHD.jpg
1601-07
MD Hi Star label.jpg
MD1 JP Box PALB HiStar Manual.jpg
Manual
Nospine-small.pngMega Drive PAL B box histar.jpg
Mega Drive Hi-Star Electronics
MD JP NonHD.jpg
1601-07
Mega Drive PAL B histar label.jpg

Even more unidentified

Some are probably for South America.

Box Name Distributor Date & Price Console Label Hardware Software Documentation Comments
MD Box Front PAL-N.jpg
Mega Drive PAL-N would suggest Argentina, Uruguay or Paraguay
MD Box Front PAL-M.jpg
Mega Drive T&T PAL-M would suggest Brazil
MD Box Front PAL-M Alt.jpg
Mega Drive T&T
MD Box Front PAL-MSystem.jpg
Mega Drive Unlicensed?
MD AS Box Back PALB Sonic Alt.jpgMD AS Box Front PALB Sonic Alt.jpg
Mega Drive

References


Sega Mega Drive
Topics Technical specifications (Hardware comparison) | History | List of games | Magazine articles | Promotional material | Merchandise | Cartridges | TradeMark Security System
Hardware Japan | North America | Western Europe | Eastern Europe | South America | Asia | South Korea | Australasia | Africa
EZ Games | LaserActive | Mega Jet | Mega PC | Mega Play | Mega-Tech System | Nomad | Teradrive | Mega Drive Mini | Mega Drive Mini 2
New Mega Drive | Tianli VCD/DVD Players | "Consoles on a chip" | Licensed clones (Magic 2 | Mega Game II | Power Pegasus | Super Bitman)
Unlicensed clones
Add-ons Game Box | Power Base Converter | Mega-CD | 32X (Mega-CD 32X) | Mega Modem | Demo System DS-16
Cases Sega Genesis Nomad Carrying Case | System Carry Case
Controllers Control Pad | Six Button Control Pad | 6 Button Arcade Pad | Arcade Power Stick 6B | Konami Justifier | MK-1470
Action Chair | Activator | Arcade Power Stick | Keyboard | MegaFire | Mouse | Mega Stick | Menacer | Remote Arcade System | Ten Key Pad | Third Party Controllers
Accessories 4 Way Play | Cleaning System | Control Pad Extension Cord | Genesis Speakers | Headset | HeartBeat Catalyst | Microphone | Region converter cartridges | Mega Terminal | Nomad PowerBack | RF Unit (Mega Drive 2) | SCART Cable (Mega Drive 2) | Stereo Audio Video Cable | Team Player | Video Monitor Cable | Third Party Accessories
Network services Sega Channel | Sega Game Toshokan | Mega Anser | Mega Net | TeleBradesco Residência | XB∀ND
Development tools ERX 308P | ERX 318P | Sprobe | SNASM68K | SNASM2 (Mega Drive) | SNASM2 (32X) | PSY-Q Development System (Mega Drive) | PSY-Q Development System (32X) | 32X CartDev | Sega Mars Development Aid System | Sega 32X Development Target
Unreleased Edge 16 | Floppy Disk Drive | Mega Play 1010 | Sega VR | Teleplay System | Video Jukebox