Pamela Kelly

From Sega Retro

To do

  • Check this video and article for history and information, plus get a more flattering screenshot for Kelly's portrait.

CartridgeCulture (talk) 05:56, 12 November 2021 (EST)

History outline

  • First 8 years of her career were spent in the entertainment industry/Hollywood, notably working as a manager (of marketing?) at New Line Cinema.
  • Hired by SoA in 92 to bring "Hollywood-style" marketing to Sega and specifically the Sonic franchise.
  • "Won a couple of big-time marketing awards" (doesn't say which ones)
  • After leaving Sega, went to Mattel to work with their interactive division/game development subsidiary. Notably worked on (produced?) the big-selling Barbie games.
  • Later left to work at LeapFrog, heading their Leapster division. She soon turned it around and made it profitable.
  • Later head of global marketing for The Sims franchise at Electronic Arts.
  • S&K was launched and marketed less like a game and more like a Hollywood motion picture. Came up with the idea/organized Rock the Rock.
  • S3/S&K split happened because of the US McDonalds Happy Meal schedule, this is the third ref I've seen for it.
  • Worked with Sonic Team at SoJ on the design of Knuckles. They got to decide he was an echidna, and she got to choose his name!!

CartridgeCulture (talk) 07:22, 12 November 2021 (EST)