Sega Toys

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Sega Toys is a consumer division of Sega started in February 1991 focusing on creating non-video game electronic products. The company's products can be broken down into four divisions: edutainment, family entertainment, original IP toys and hobby-related toys. They also produced video games; for whatever reason, Sega views them as a third-party publisher in this case, complete with their own T-series code.

The division's current president is Yoshiharu Suzuki.

Softography

Dreamcast

• Bikkuriman 2000 Viva! Festival! (2000)
• Boku Doraemon (2001)

Neo Geo Pocket Color

• Bikkuriman 2000 Viva! Pocket Festival! (2000)

Windows

• Pico Town ni Dekakeyou! (2001)

Hardware

• Mega Drive Play TV series (Japanese release of Radica Games's Legends series)

External Links

• Website (Japanese)
• Company information — the only English-language part of their site