Difference between revisions of "InterAct Accessories"

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{{Company
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{{CompanyBob
 
| logo=InterAct logo.png
 
| logo=InterAct logo.png
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| width=280px
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| founded=1991{{ref|https://web.archive.org/web/19980615080820/http://www.interact-acc.com/corporate/index.html}}
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| founded=1991
 
 
| defunct=2001
 
| defunct=2001
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| tseries=
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| headquarters=[[wikipedia:Hunt Valley, Maryland|110 Lakefront Drive, Hunt Valley, Maryland, 21030, United States]]{{magref|egrn|8|39}}
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| mergedwith=[[Recoton]] (1995)
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| headquarters2=10945 McCormick Road, Hunt Valley, Maryland, 21031, United States
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| mergedinto=
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| headquarters3=335 Clubhouse Lane, Hunt Valley, Maryland, 21031, United States{{fileref|E32001 Directory.pdf|page=90}}
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| headquarters=USA
 
 
}}
 
}}
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'''InterAct Accessories Inc.''' was a video game peripheral manufacturer founded in 1991 by 23-year-old Todd Hays.
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'''InterAct Accessories Inc.''', formerly '''STD Entertainment (USA) Inc.''' was a video game peripheral manufacturer founded in 1991 by 23-year-old Todd Hays{{ref|https://web.archive.org/web/19980615080820/http://www.interact-acc.com/corporate/index.html}}.
  
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[[Recoton]] acquired the company in 1995, though the InterAct brand was kept in service. Recoton had been producing electronics equipment for years, having made a few video game accessories of its own before the takeover. Following this, InterAct took control over everything video game related from within the group, with factories in Hong Kong, mainland China and the US, effectively replacing Recoton's earlier brand, [[QJ]]. InterAct spent their years making many successful products, becoming one of the top video game accessory manufacturers in the US.
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The full origins of STD/InterAct are not completely understood, however it is likely STD Entertainment was established to market and distribute video game accessories, manufactured in Hong Kong and China, in North America and Europe (being a subsidiary of the Hong Kong manufacturer). For the first few years of its existence, products were sold under the STD brand, however in 1994 a supplementary brand was created, '''InterAct Game Products''' (or '''InterAct Multimedia Products''' depending on context).
  
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Sometime during the mid-1990s InterAct launched its most successful product line to date - the GameShark line. InterAct struck a deal with UK-based [[Datel]] to market various Action Replay devices in North America under the name, though later went on to produce other GameShark creations, such as the [[Sega Dreamcast]] [[Massive Memory Card Plus]].
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STD Entertainment's parent company was acquired by [[Recoton]] in 1995, and by 1996 had officially renamed to InterAct Accessories Inc. InterAct spent much of the 1990s making successful products, becoming one of the top video game accessory companies in the US. Chief among these was the GameShark line, created when InterAct struck a deal with UK-based [[Datel]] to market various Action Replay devices in North America under the name (before going on to produce other GameShark creations, such as the [[Sega Dreamcast]]'s [[Massive Memory Card Plus]]).
  
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For whatever reason, InterAct had a sub-brand known as [[Performance]]. It is not currently known whether Recoton bought Performance and merged the two under one name, or whether Performance was merely a brand. Recoton's manufacturing subsiduary STD Manufacturing built many of InterAct's products and held the InterAct trademark.
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For whatever reason, STD Entertainment had a sub-brand known as [[Performance]], which also carried through after the purchase.
  
 
Recoton went bankrupt around 2001-ish, taking InterAct (and Performance) with it. However the GameShark brand was saved and sold to [[Mad Catz]].
 
Recoton went bankrupt around 2001-ish, taking InterAct (and Performance) with it. However the GameShark brand was saved and sold to [[Mad Catz]].
  
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==Hardware Produced==
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==Accessories produced==
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===[[Mega Drive]]===
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{{CompanyHistoryAll|InterAct Accessories|STD Entertainment|type=accessories}}
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* [[SG ProPad]]
 
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* [[SG ProgramPad 6]]
 
  
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===[[Saturn]]===
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==Gallery==
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* [[ST ProPad]]
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<gallery>
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* [[Eclipse Pad]]
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STD logo.png|STD Entertainment logo
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* [[Eclipse Stick]]
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</gallery>
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* [[SuperPad 8]]
 
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* [[GameShark (Saturn)]]
 
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* [[Memory Card Plus]]
 
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===[[Dreamcast]]===
 
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* [[AstroPad]]
 
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*[[Alloy Arcade Stick]]
 
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*[[Concept 4 Racing Wheel]]
 
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*[[Fission Fishing Controller]]
 
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*[[Quantum FighterPad]]
 
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*[[StarFire LightBlaster]]
 
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*[[V3FX Racing Wheel]]
 
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*[[GameShark CDX]]
 
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*[[GameShark Lite]]
 
  
 
==External links==
 
==External links==
 
* [http://web.archive.org/web/*/http://www.interact-acc.com/ Web archive copy of official InterAct website]
 
* [http://web.archive.org/web/*/http://www.interact-acc.com/ Web archive copy of official InterAct website]
  
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==References==
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<references />
 
[[Category:Third-party accessory manufacturers]]
 
[[Category:Third-party accessory manufacturers]]

Latest revision as of 15:49, 11 October 2022

https://segaretro.org/images/f/f0/InterAct_logo.png

InterAct logo.png
InterAct Accessories
Founded: 1991[1]
Defunct: 2001
Headquarters:
110 Lakefront Drive, Hunt Valley, Maryland, 21030, United States[2]
10945 McCormick Road, Hunt Valley, Maryland, 21031, United States
335 Clubhouse Lane, Hunt Valley, Maryland, 21031, United States[3]

InterAct Accessories Inc., formerly STD Entertainment (USA) Inc. was a video game peripheral manufacturer founded in 1991 by 23-year-old Todd Hays[1].

The full origins of STD/InterAct are not completely understood, however it is likely STD Entertainment was established to market and distribute video game accessories, manufactured in Hong Kong and China, in North America and Europe (being a subsidiary of the Hong Kong manufacturer). For the first few years of its existence, products were sold under the STD brand, however in 1994 a supplementary brand was created, InterAct Game Products (or InterAct Multimedia Products depending on context).

STD Entertainment's parent company was acquired by Recoton in 1995, and by 1996 had officially renamed to InterAct Accessories Inc. InterAct spent much of the 1990s making successful products, becoming one of the top video game accessory companies in the US. Chief among these was the GameShark line, created when InterAct struck a deal with UK-based Datel to market various Action Replay devices in North America under the name (before going on to produce other GameShark creations, such as the Sega Dreamcast's Massive Memory Card Plus).

For whatever reason, STD Entertainment had a sub-brand known as Performance, which also carried through after the purchase.

Recoton went bankrupt around 2001-ish, taking InterAct (and Performance) with it. However the GameShark brand was saved and sold to Mad Catz.

Accessories produced

Mega Drive

Game Gear

Saturn

Dreamcast

Gallery

  • STD Entertainment logo

External links

References

  1. ↑ 1.0 1.1 http://www.interact-acc.com/corporate/index.html (Wayback Machine: 1998-06-15 08:08)
  2. ↑ Electronic Gaming Retail News, "January 1992" (US; 199x-xx-xx), page 39
  3. ↑ E3 2001 Directory, page 90
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