Sega Mobile Friends
From Sega Retro
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Sega Mobile Friends (セガ モバイルフレンズ), commonly known as Sega Moba (セガモバ) was a former points service operated by Sega during the 2000s. Starting in October 2001, customers at Sega's chains of Japanese game centers could earn points for the system by using their mobile phones. Points could then be exchanged for gifts at a later date.
By May 2006 Sega had introduced the service to 300 stores across Japan and had 520,000 members[1]. The service would close in 2013 and be replaced with Ponta.
Promotional material
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