HeartBeat Corporation

From Sega Retro

To do

  • Background section discussing extertainment fad.
  • All info from brochure, like individual components and early shell design.
  • Address brand confusion, both from company and its legacy.

Investigate

  • Check NordicTrack catalogues.
  • Maniac reports the price of the system will be $300?[1]
  • I wrote this a while ago but never sourced it: "Trainer+Catalyst originally being sold together as the "Personal Trainer" (and the Catalyst not having a proper name), and then when sales were poor, removing the systems from the bundles, chopping $100 bucks off the price, and selling it as the Catalyst." and "Personal Trainer price was dropped $100 (to $199.99) by April 95 (was the Catalyst also dropped to $99.99?)"
  • I believe HeartBeat stuff was priced $XXX.95 each, but verify that.

List of company staff

  • Adam Benjamin (Product Manager; 1988 to 1994) (personally gives 1991 incorporation as start date)
  • Justin Hall-Tipping (President, CEO; 1988 to 1995-05) (personally gives 1991 incorporation as start date)
  • Nick Burton (Director of Business Development?; 1988 to 199X)
  • Rick Koenig ("Enhancement Programmer"/Programmer; 1993-08 to 1994-04)
  • Jon Paul (Chief Financial Officer (interim); 19XX to 199X)
  • Scott Goodpaster (?)
  • Patricia Males Evanko (?)
  • Jeffrey Smith (?)

References