Press release: 1994-12-01: Sega Club's Berenstain Bears(TM) Camping Adventure and Crystal's Pony Tale(TM) are Parents' Choice approved

From Sega Retro

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Language: English
Original source: The Free Library

Sega Club's Berenstain Bears(TM) Camping Adventure and Crystal's Pony Tale(TM) are Parents' Choice approved; honored video game titles developed by female Sega producer.

REDWOOD CITY, Calif.--(BUSINESS WIRE)--Dec. 1, 1994--As further evidence that a strong demand exists for video games that appeal to girls as well as boys, Sega Club's Berenstain Bears Camping Adventure and Crystal's Pony Tale were selected as Approved Video Games for 1994 by Parents' Choice, a nonprofit consumer guide to children's products and media.

The awards, which were announced on Nov. 17th appear in the late November issue of Parents' Choice magazine.

Developed by a female producer who is a member of a Sega all-women task force, Berenstain Bears Camping Adventure and Crystal's Pony Tale were cited by Parents' Choice for their positive social value, non-violent content and excellent graphics.

"I'm delighted that Sega is making quality video games available to children across the country," said Diana Huss Green, Editor of Parents' Choice. "Both titles have specific qualities that made them stand out. We selected Berenstain Bears Camping Adventure because it requires young players to develop problem solving strategies. Crystal's Pony Tale received positive consideration because players must solve puzzles and attempt to achieve set objectives, which encourages thinking."

"We're very excited that Parents' Choice has given our Sega Club titles its stamp of approval," comments Diane Fornasier, group director, Sega Genesis, Game Gear and Sega Club. "I'm thrilled that our efforts to bring wholesome video game titles to young girls and boys have been recognized by an organization dedicated to identifying and recommending products for children."

"I am pleased to hear about the Parents' Choice award for The Berenstain Bears and Crystals' Pony Tale," adds Cindy Claveran, the producer of both titles for Sega of America. "What we try to do when creating a game for young boys and girls is to combine stunning animations, cooperative play, and strategic thinking. These elements together make a beautiful and challenging game that kids can play with their friends."

Recommended for girls and boys ages 5-10, Berenstain Bears Camping Adventure allows youngsters to play Brother Bear, Sister Bear or both through five fun-filled levels of adventure. It's available on Genesis at a suggested retail price of $49.99, and on Game Gear at a suggested retail price of $34.99.

Crystal's Pony Tale, for youngsters age 5-7 plus, features seven levels of adventurous play as Crystal gallops through flowery fields, dark forests and spooky caves in search of the magic crystals that will save her pony pals. The first video game specifically designed to appeal to girls, Crystal's Pony Tale is available on Genesis at a suggested retail price of $49.99.

Founded in 1978, Parents' Choice is the only nonprofit consumer guide to children's books, toys, video, audio, computer programs, television, magazines and rock 'n' roll.

Sega Club, a new sub-brand of Sega of America, Inc., brings cool interactive fun to new and younger gamers. Offering easy-to-use, affordable and upgradeable hardware and peripheral products, as well as popular Sega titles, Sega Club extends Sega-style interactive excitement to the younger set.

Sega of America is the arm of Tokyo, Japan-based Sega Enterprises Ltd. responsible for the development, marketing and distribution of Sega products in the Americas. Sega Enterprises Ltd. is a nearly $4 billion company known as a leader in interactive digital entertainment media, with operations on five continents.

CONTACT: Connors Communications

 John Liston, 415/771-3940
 Staci Strauss, 212/995-2200

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