Suny Electronics

From Sega Retro

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Suny Electronics
Founded: 1991
Headquarters:
Tel Aviv, Israel

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Suny Electronics (סאני אלקטרוניקה), formerly known as just Suny (סאני) is an Israeli company started by Ilan Ben-Dov in 1991. Prior to the formation of Suny, Ilan Ben-Dov had been importing Sega video game products since about 1987. Suny started as retailer of video games from Sega (Mega Drive, Game Gear), Nintendo (Super Nintendo, Game Boy) and Famiclones (Family Game, Goodboy, Micro Genius, BS 550, Hitex etc.). In 1993 Suny became a public company and its shares are traded in the Tel Aviv Stock Exchange. From same year, they began to work as STV Sega Israel, until 1998, when they became the Israeli distributor of Samsung cell phones.

In March 2000 Suny began to provide internet accesses to mobile phone phone through the subsidiary GoNext. In August 1999 Suny began to operate a website that called "achla". On January 2001 this website has merged with the website Tapuz, and few years later they founded 2 video websites "Flix" and "BlogTV". On August 2009 Suny accquired 51% shares of "partner communications" which operted the cellular provider "Orange" in Israel. As of 2018, Suny holds Real Estate in Romania.

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Print advert in Wiz (IL) #20: "11/92" (1992-xx-xx)
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MDGG IL Suny advert.jpg
Game Boy, Game Gear and Mega Drive advert (1992)
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Suny Electronics as "Sega Israel" advert including "Authorised Dealer Certificate". Print advert in Freak (IL) #10 (1993-xx-xx)
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Sega Club advert including a feature on how to tell a genuine Mega Drive from a clone. Print advert in Freak (IL) #10 (1993-xx-xx)
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Freak 14 IL MD2 advert.jpg
Print advert in Freak (IL) #14 (1993-xx-xx)
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Same advert as above, translated into Arabic (1993)
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Another advert intended for Palestine region (1993)
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Freak 14 IL MD2 advert Suny.jpg
Print advert in Freak (IL) #14 (1993-xx-xx)
Freak 14 IL MD2 advert Suny.jpg
SunyElectronics MD2 IL PrintAd.jpg
Print advert in Freak (IL) #17 (1994-xx-xx)
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Freak 26 IL SMD advert.jpg
Print advert in Freak (IL) #26 (1994-xx-xx)
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Print advert in Freak (IL) #34 (1995-xx-xx)
Freak 34 IL Sega Saturn advert.jpg