Difference between revisions of "Sony"

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==History==
 
==History==
was founded by Masaru Ibuka and Akio Morita on May 7, 1946 as the Tokyo Telecommunications Engineering with about 20 employees. Their first consumer product, in the late 1940s, was a rice boiler. As it grew into a major international corporation, Sony acquired other companies with longer histories, including Columbia Records (the oldest continuously produced brand name in recorded sound, dating back to 1888). Today Norio Ohga is Honorary Chairman, Nobuyuki Idei is Chairman and CEO, and Kunitake Ando is president of the corporation.
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The company was founded by Masaru Ibuka and Akio Morita on May 7, 1946 as '''Tokyo Tsushin Kogyo''' (東京通信工業), changing its name to "Sony" in January 1958 to become more marketable overseas. The name is a mix of the Latin word "sonus" (which is the root of sonic and sound) and the English word "sunny", and first appeared as a brand name for the TR-55 transistor radio released in 1955.
  
===Brand change===
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Sony saw huge commercial success throughout the 1950s and 1960s with the sale of portable transistor radios. It entered the first home video "format war" with the introduction of Betamax in 1975 and created the first portable compact cassette player, the Walkman, in 1979. Sony has been instrumental in the creation of many technologies over the years, from assisting the adoption of the compact disc (CD) and digital versitile disc (DVD), to the creation of the 3.5-inch floppy disk, the Blu-ray standards. Less successful attempts to create video or audio standards include the aforementioned Betamax and MiniDisc.
When Tokyo Tsushin Kogyo was looking for a romanized name to use to market themselves, they strongly considered using their initials, TTK. The primary reason they did not, is that the railway company Tokyo Kyuko was known as TKK.
 
  
The name "Sony" was chosen for the brand as a mix of the Latin word ''sonus'', which is the root of sonic and sound, and the English word "sunny." At the time of the change, it was extremely odd for a Japanese company to use Roman letters to spell its name, much less the phonetic script used in the Japanese writing, instead of Chinese characters.
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While the electronics arm has only been tangentially releated to [[Sega]], its subsidiary, [[Sony Computer Entertainment]], launched the rival [[PlayStation]] console in 1994, building it up as a leading global brand for video games.
 
 
The move was not without opposition; TTK's principal bank at the time, Mitsui, had strong feelings about the name. They pushed for a name such as Sony Electronic Industries, or Sony Teletech. Akio Morita was firm, however, as he did not want the company name tied to any particular industry. Eventually, both Ibuka and Mitsui Bank's chairman gave their approval.
 
 
 
===Acquisitions===
 
In 1988, Sony acquired CBS (Columbia) Records Group from CBS. It was renamed "Sony Music Entertainment".
 
 
 
In 2000, Sony had sales of US $63 billion and 189,700 employees. Sony acquired Aiwa corporation in 2002.
 
 
 
Sony also owns television channels in India and channels aimed at Indian communities in Europe.
 
 
 
On July 20, 2004, the EU approved a 50-50 merger between Sony Music Entertainment and BMG.  The new company will be called Sony BMG and will, together with RIAA partner Universal Music Group, control 60% of the world wide music market.
 
 
 
On September 13, 2004 a Sony-led consortium finalised the deal to purchase famous film studio Metro-Goldwyn-Mayer for about $5 Billion, including $2Bn in debts.
 
 
 
===Legal===
 
 
 
In 2004, the London Borough of Camden, England brought Anti Social Behaviour Orders (ASBOs) against Sony Music UK and BMG for alleged fly posting. Illegal fly posting by the two companies is thought to save them £8 million a year in advertising costs in Camden and cost the Borough £250,000 to clean up. Failing to comply with an ASBO can result in a jail sentence of up to 5 years.
 
 
 
===Analysis===
 
 
 
Sony has historically been notable for pushing its own in-house standards for new recording and storage technologies, which are often different from those of other manufacturers or of market trends and standards. The most infamous of these was the videotape format war of the early 1980s, when Sony marketed its Betamax system for video cassette recorders against the VHS format developed by JVC.  In the end, VHS gained critical mass in the marketplace and became the worldwide standard for consumer VCRs and Sony had no choice but to capitulate.  Sony has continued the same tactic with subsequent technologies; for example, it pushes its MiniDisc digital recording format (intended to replace cassette tapes) whilst rivals favour CD-R and MP3 instead. Sony also makes heavy use of its Memory Stick flash memory modules for digital cameras and other portable devices, which few other manufacturers use. It also attempted to compete with the Iomega Zip drive and Imation Superdisk with their Sony HiFD, but this proved a severe failure. Since the introduction of the  MiniDisc format, Sony has attempted to promote its proprietary audio compression technologies under the ATRAC brand, against more widely-used formats like MP3 and Windows Media Audio. Until
 
late 2004, Sony's various digital portable music players did not support even the de facto standard MP3 natively, although the software provided with them would convert MP3 files into the ATRAC formats. It is worth noting however that occasionally the formats pushed do succeed - Sony co-invented CD-ROM along with Phillips.
 
  
 
==Investor information==
 
==Investor information==

Revision as of 16:09, 5 May 2019

https://segaretro.org/images/c/ca/Sony_logo.svg

Sony logo.svg
Sony
Founded: 1946-05
Headquarters:
Japan

Sony Corporation (ソニー株式会社) is a Japanese multinational conglomerate headquartered in Tokyo, Japan. It is one of the world's leading manufacturers of electronic goods, a major player in the realm of film and television, owner of the largest music entertainment business on the planet and is also involved in financial services.

Sony Corporation is the electronics business unit and the parent company of the Sony Group (ソニー・グループ). This includes, or has included Sony Pictures, Sony Interactive Entertainment (formerly Sony Computer Entertainment) and Sony Music Entertainment, among others.

In the interests of simplicity, Sega Retro often refers to many of Sony Corporation's subsidiaries as "Sony", and has grouped their activities here for ease of use. Exceptions include the three subsidiaries named above.


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History

The company was founded by Masaru Ibuka and Akio Morita on May 7, 1946 as Tokyo Tsushin Kogyo (東京通信工業), changing its name to "Sony" in January 1958 to become more marketable overseas. The name is a mix of the Latin word "sonus" (which is the root of sonic and sound) and the English word "sunny", and first appeared as a brand name for the TR-55 transistor radio released in 1955.

Sony saw huge commercial success throughout the 1950s and 1960s with the sale of portable transistor radios. It entered the first home video "format war" with the introduction of Betamax in 1975 and created the first portable compact cassette player, the Walkman, in 1979. Sony has been instrumental in the creation of many technologies over the years, from assisting the adoption of the compact disc (CD) and digital versitile disc (DVD), to the creation of the 3.5-inch floppy disk, the Blu-ray standards. Less successful attempts to create video or audio standards include the aforementioned Betamax and MiniDisc.

While the electronics arm has only been tangentially releated to Sega, its subsidiary, Sony Computer Entertainment, launched the rival PlayStation console in 1994, building it up as a leading global brand for video games.

Investor information

Sony Corporation is traded on the Tokyo Stock Exchange under number 6758 and on the NYSE as SNE through American Depositary Receipt|ADR.

Notable products and technologies

See also: List of Sony Trademarks

1950s

  • Reel-to-reel audio tape recording|Reel-to-reel tape recorders (1950-??)
  • Transistor radios (1955-)

1960s

  • Trinitron (1968-)

1970s

  • U-matic (1971–1983)
  • Betamax (1975–1998)
  • Elcaset (1976–1980)
  • Walkman (1979-)

1980s

  • Mavica (1981-??)
  • Betacam (1982-)
  • Compact Disc (1982-)
  • The 3 1/2" diskette (1983-)
  • Discman (1984-)
  • Handycam (1985-)
  • 8 mm video format|Video8 (1985-??)
  • D1 (1987-)
  • DAT (1987-)
  • NEWS Unix workstation (1987-??)
  • D2 (1988-)
  • Hi8 (1989-)
  • Video Walkman (1989-)

1990s

  • NT (cassette)(1991-??)
  • MiniDisc (1992-)
  • PlayStation (aka PSone) (1994–2004)
  • Magic Link (1994–1997)
  • DV (1995-)
  • MiniDV (1995-)
  • Cybershot (1996-)
  • Digital8 (1999-)
  • FD Trinitron (1996-)
  • VAIO (1997-)
  • Digital Mavica (1997-)
  • Ruvi (1998–1999)
  • Memory Stick (1998-)
  • Sony HiFD|HiFD (1998–2001)
  • Super Audio CD (1998-)
  • PlayStation 2 (1999-)
  • Aibo (1999-)

2000s

2010s

Question marks indicate products no longer sold as of 2005, but the year they were withdrawn is unknown

External links

References