Suny Electronics

From Sega Retro

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Suny Electronics logo.png
Suny Electronics
Founded: 1991
Headquarters:
Tel Aviv, Israel

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Suny Electronics (סאני אלקטרוניקה), formerly known as just Suny (סאני) is an Israeli company started by Ilan Ben-Dov in 1991. in 1993 Suny became a public company and its shares are traded in the Tel Aviv Stock Exchange. Suny were the distributor of Sega and "Nintendo" (mostly famiclone) products in Israel until 1998, when they became the Israeli distributor of Samsung cell phones. Prior to the formation of Suny, Ilan Ben-Dov had been importing Sega video game products since about 1987. In March 2000 Suny began to provide internet accesses to mobile phone phone through the subsidiary GoNext. In August 1999 Suny began to operate a website that called "achla". On January 2001 this website has merged with the website Tapuz, and few years later they founded 2 video websites "Flix" and "BlogTV". On August 2009 Suny accquired 51% shares of "partner communications" which operted the cellular provider "Orange" in Israel.As of 2018, Suny holds Real Estate in Romania.

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The company's offer before cooperation with Sega:

Print advert in Wiz (IL) #20: "11/92" (1992-xx-xx)

Suny Electronics as "Sega Israel" advert including "Authorised Dealer Certificate":

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Print advert in Freak (IL) #10: "7-8/93" (1993-xx-xx)
SegaIsraelSegaTV IL PrintAd.jpg

Sega Club advert including a feature on how to tell a genuine Mega Drive from a clone:

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Print advert in Freak (IL) #10: "7-8/93" (1993-xx-xx)
SegaIsraelSegaClub IL PrintAd.jpg

Suny Electronics other adverts: