McDonald's Corporation

Founded: 1940-05-15

Headquarters:

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McDonald's Corporation, commonly known as simply McDonald's, is an American fast food company and the most recognizable name in the global fast food industry, notable for licensing its branding and characters to game companies for the production of officially-licensed video games and sponsored promotions, and for operating restaurants in many of Sega's indoor theme parks.

Company

As one of the world's largest multinational food corporations, and with a name and logo recognizable across the globe, McDonald's is often engaged in partnerships with other companies for promotional events and advertising. In the past, this has given rise to video games like McDonald's Treasure Land Adventure, the sponsoring of certain Sega promotional events with their name and food, and for operating McDonald's restaurants in many of Sega's indoor theme parks.

One of McDonald's most well-known types of advertising is its famous children's meal, the Happy Meal. While the meal's packaging is often used for advertisements, what's more notable is its inclusion of a small children's toy - randomly chosen from a larger set. These toys generate significant consumer interest (especially among their target audience) and acquiring a contract with McDonalds for a line of sponsored Happy Meal toys is frequently considered by partnering companies as a significant accomplishment in both investment and exclusivity.

Sonic the Hedgehog 3

Main article: Sonic the Hedgehog 3/Development.

List of Happy Meal toy lines

Softography

Saturn

Space Jam (1996) (as McDonald's)

Pico

McDonald's de Asobo! (1999)
Hello Kitty to McDonald de Asobo! (2001)

Windows PC

Paso Pico McDonald's de Asobo! (2001)

External links

Official website
How McDonalds Couldn't Keep Up With The World's Fastest Hedgehog article by Adam Tuff at The Sonic Stadium

References

McDonald's Corporation

From Sega Retro

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