Difference between revisions of "Steepler"

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A Russian company that dealt in the sale of games in the countries of the former USSR.

Beginning

The company started selling Dendy's console in 1992 which quickly became a hit. Steepler also started to release the cartridges in its own packaging. A small shop in Moscow also began to acquire dealers in other parts of Russia. In 1993, the shops in the CIS region and Baltic States were opened. In the same year, the Video-Ace Dendy magazine was created.

File:Russia sega offer.jpg

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Sega and Nintendo

In 1994, 1 million copies of Dendy were sold. Sega soon began to look for a distributor of its products. Steepler was running for this position, but Forrus finally won. Later the company separated with antoher one name Lamport.Steepeler sell Sega products without Sega agree that were imported from Asia and America. In the same year, the competition appeared: Kenga (created by Kenga , imported by Kenmaster and distributed by Lamport), Bitman (by Bitman) and Subor. No one was able to beat Dendy. At the end, the company signed a contract with Nintendo to distribute their products in all states of the former USSR. The products were imported from Germany. At the beginning, Nes,Snes and Game Boy were sold.The company also started selling the 3DO console and Pro-16 bit .

Dendy (company)

In August 1994, Incombank and Steepler set up a joint company - Dendy. It was a chain of sales companies selling games and consoles. The company's goal was to sell consoles and especially Nintendo products in Russia and CIS. The difference between Steepler and Dendy was that the first company dealt with sales in all countries of the former USSR and that it also deal with computers services . Dendy's products had the mark "Dendy" to distinguish them from the unmarke Steepler goods.

End of Steepler

In 1994, the Dendy New Reality program was created on Russian television which presented games for various consoles and promoted especially Nintendo products.In 1995 Dendy became Subor representative in Russia and CIS. In 1996, Virtual Game Boy was released. This did not improve the situation of a company that went bankrupt the same year.

The reasons for the company's downfall

The exact reasons for the fall were never given. One of many cited are:

1. Poor sales of expensive Super Nintendo

2. In 1995, the prices of oil fell in which the company invested and many companies broke contracts with Steepler.

3. Problems related to the automation of the Russian State Duma

Further fate of Dendy

Despite the collapse of Steepler, Dendy continued to exist as a distributor of Nintendo. In 1997, it expanded its sales area to include the Baltic States. In 1998, however, the company collapsed.

References

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 {{sub-stub}}
-A Russian company that dealt in the sale of games in Russia and the CIS region. Mostly known for the release of the Dendy console.
+A Russian company that dealt in the sale of games in the countries of the former USSR.
 == Beginning==
-The company started selling Dendy's console in 1992 which quickly became a hit. Theteepler also started to release the cartridges in its own packaging. A small shop in Moscow also began to acquire dealers in other parts of Russia. In 1993, the shops in the CIS region were opened. At the end of 1993, there were 350 dealers in the entire CIS region, of which 35 were special services that provided authorized services. In the same year, the Video Ass Dendy magazine was created.
+The company started selling Dendy's console in 1992 which quickly became a hit. Steepler also started to release the cartridges in its own packaging. A small shop in Moscow also began to acquire dealers in other parts of Russia. In 1993, the shops in the CIS region and Baltic States were opened. In the same year, the Video-Ace Dendy magazine was created.
 [[File:Russia sega offer.jpg|thumb|Steepler offer|200px]]
 == Sega and Nintendo ==
-In 1994, 1 million copies of Dendy were sold. Sega soon began to look for a distributor of its products. Steepler was running for this position, but [[Forrus]] finally won. Later the company separated with antoher one nameLamport.Steepeler sell Sega products without Sega agree that were imported from Asia and America. In the same year, the competition appeared: Kenga (created by [[Kenga]] and distributed by Lamport), Bitman (by[[ Bitman]]) and Subor. No one was able to beat Dendy. At the end, the company signed a contract with Nintendo to distribute their products in Russia and CIS. The 'Dendy' company was being set up and it was supposed to deal with it mainly. The products were imported from Germany. At the beginning, Nes,Snes and Game Boy  were sold.The company also started selling the 3DO console and Pro-16 bit .
+In 1994, 1 million copies of Dendy were sold. Sega soon began to look for a distributor of its products. Steepler was running for this position, but [[Forrus]] finally won. Later the company separated with antoher one name [[Lamport]].Steepeler sell Sega products without Sega agree that were imported from Asia and America. In the same year, the competition appeared: Kenga (created by [[Kenga]] , imported by [[Kenmaster]] and distributed by Lamport), Bitman (by [[Bitman]]) and Subor. No one was able to beat Dendy. At the end, the company signed a contract with Nintendo to distribute their products in all states of the former USSR. The products were imported from Germany. At the beginning, Nes,Snes and Game Boy  were sold.The company also started selling the 3DO console and Pro-16 bit .
+== Dendy (company) ==
+In August 1994, Incombank and Steepler set up a joint company - Dendy. It was a chain of sales companies selling games and consoles. The company's goal was to sell consoles and especially Nintendo products in Russia and CIS. The difference between Steepler and Dendy was that the first company dealt with sales in all countries of the former USSR and that it also deal with computers services . Dendy's products had the mark "Dendy" to distinguish them from the unmarke Steepler goods.
 ==End of Steepler==
-In 1994, the Dendy New Reality program was created on Russian television which presented games for various consoles and promoted especially Nintendo products. In 1995, the company released  Super Game Boy. C. It was also reached with Subor and Steepler became its representative in Russia and CIS. . Unfortunately, Nintendo's products were expensive and did not sell well. In 1996, Virtual Game Boy was released. This did not improve the situation of a company that went bankrupt the same year.
+In 1994, the Dendy New Reality program was created on Russian television which presented games for various consoles and promoted especially Nintendo products.In 1995 Dendy  became [[Subor]] representative in Russia and CIS. In 1996, Virtual Game Boy was released. This did not improve the situation of a company that went bankrupt the same year.
+== The reasons for the company's downfall ==
+The exact reasons for the fall were never given. One of many cited are:
+. Poor sales of expensive Super Nintendo
+. In 1995, the prices of oil fell in which the company invested and many companies broke contracts with Steepler.
-== Dendy company  ==
+. Problems related to the automation of the Russian State Duma
-Dendy was a subsidiary of Steepler. In August 1994, Incombank and Steepler set up a joint company - Dendy. It was a chain of sales companies selling games and consoles. It existed after the fall of Steepler until 1998
+== Further fate of Dendy ==
+Despite the collapse of Steepler, Dendy continued to exist as a distributor of Nintendo. In 1997, it expanded its sales area to include the Baltic States. In 1998, however, the company collapsed.
 == References ==
 <references />
 [[Category:Companies]]