Difference between revisions of "Sega Game Gear Tips Volume 2"

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{{stub}}'''''Sega Game Gear Tips Volume 2''''' is a VHS which contains tips and hints for various [[Sega Game Gear]] games.  It was released as a promotional item by [[wikipedia:Howard Johnson's|the Howard Johnson's hotel chain]] in the United States, and is a "successor" of sorts to ''[[Sega Game Gear Tips Volume 1]]''.
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{{stub}}'''''Sega Game Gear Tips Volume 2''''' is a promotional VHS produced by [[Strottman International]] for the [[Sega of America]]-sponsored American hotel promotion ''[[Kids Go HoJo with Sega]]''. Containing both general gameplay tips for the campaign's available [[Sega Game Gear]] games, and an infamously-high energy and shockingly-adult advertisement where a hotel spokesperson repeatedly harasses a guests until he tries Sega's portable game system.
  
''Sega Game Gear Tips Volume 2'' is virtually identical in structure to ''Sega Game Gear Tips Volume 1'', however game footage is substituted for newer Game Gear releases. This time the video details tips and cheats for ''[[Cheese Cat-Astrophe Starring Speedy Gonzales]]'', ''[[Phantom 2040]]'', ''[[The Lion King]]'', ''[[Taz in Escape From Mars]]'' and ''[[World Series Baseball '95]]'', alongside more hints for ''[[Mighty Morphin Power Rangers (Game Gear)|Mighty Morphin Power Rangers]]'' and ''[[Sonic Triple Trouble]]''. Previewed games include ''[[Sports Trivia: Championship Edition]]'', ''[[Garfield: Caught in the Act]]'' and ''[[The Adventures of Batman & Robin (Game Gear)|The Adventures of Batman & Robin]]''.
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''Sega Game Gear Tips Volume 2'' was preceded by ''[[Sega Game Gear Tips Volume 1]]'', containing the same main advertisement but with a different selection of game tips.
  
The live action footage is identical to ''Sega Game Gear Tips Volume 1''.
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==Content==
 +
Released in early 1995 as the second wave of the ''[[Kids Go HoJo with Sega]]'' advertising campaign, the videos mark a noted departure from the chain's previous advertising. Earlier commercials featured standard videography and editing, and were produced in a fairly normal style for the time. However, as [[Sega of America]] began to move towards more edge and attention-getting attitudes, many of its collaborations were influenced in a similar manner, and soon [[wikipedia:Howard Johnson|Howard Johnson's]] began to promote ''Kids Go HoJo with Sega'' in the same style of fast and flashy marketing.
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While the tips sections of each tape are also fairly standard, they have been noted as being exceedingly obvious, to the point of becoming more instruction than hint. For example, one tip for ''[[Ecco: The Tides of Time]]'' reminds players that Ecco breathes air, and another for ''[[Taz in Escape From Mars]]'' instructs players how to open doors.
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More infamous is the video's main advertisement. Becoming a minor viral sensation for its over-the-top 1990s-era production and its extended scenes of shakycam editing and extreme close-ups, flashing strobe lights in nearly every shot, and a tone so obnoxious that is easily becomes demeaning to the intended audience. The video was produced in a period of time where the American marketing industry was growing far edgier than ever before, especially in regards to youth advertising  (then so misunderstood that marketers perceived the best way of advertising to young people and their perceived short attention spans was to fill their promotions with as many blinking lights and hyper-delivered information as possible.)
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===List of featured games===
 +
{{multicol|
 +
*''[[The Adventures of Batman & Robin (Game Gear)|The Adventures of Batman & Robin]]'' (preview)
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*''[[Cheese Cat-Astrophe Starring Speedy Gonzales]]''
 +
*''[[Garfield: Caught in the Act]]'' (preview)
 +
*''[[The Lion King]]''
 +
*''[[Taz in Escape From Mars]]''
 +
*''[[Mighty Morphin Power Rangers (Game Gear)|Mighty Morphin Power Rangers]]''
 +
*''[[Phantom 2040]]''
 +
*''[[Sonic Triple Trouble]]''
 +
*''[[Sports Trivia: Championship Edition]]'' (preview)
 +
*''[[World Series Baseball '95]]''
 +
}}
 +
==History==
 +
Available as a free rental to Howard Johnson's guests and their children, the tape was also available to purchase separately at a price of $3.99{{fileref|KidsGoHoJowithSega 1995 leaflet rear.png}} (despite the front of the tape indicating a suggested $9.99 retail price.{{fileref|SGGTV1 VHS US Box Front.jpg}})
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 +
===Legacy===
 +
As Howard Johnson's faded in popularity, so did its name. With the maturing of the internet and the establishment of websites like [[wikipedia:YouTube|YouTube]], the promotional advertisement soon became associated with the now lesser-known company, and frequently to such a degree that some are only familiar with the hotel chain through this single unflattering video.
  
 
==Video==
 
==Video==
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==References==
 
==References==
<references />
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<references/>

Revision as of 19:38, 27 October 2021

GGTipsVol2 title.jpg
Sega Game Gear Tips Volume 2
Format: VHS
Running time: 13:21
Release Date RRP Code
VHS Video
US
$3.993.99[1]

This short article is in need of work. You can help Sega Retro by adding to it.


Sega Game Gear Tips Volume 2 is a promotional VHS produced by Strottman International for the Sega of America-sponsored American hotel promotion Kids Go HoJo with Sega. Containing both general gameplay tips for the campaign's available Sega Game Gear games, and an infamously-high energy and shockingly-adult advertisement where a hotel spokesperson repeatedly harasses a guests until he tries Sega's portable game system.

Sega Game Gear Tips Volume 2 was preceded by Sega Game Gear Tips Volume 1, containing the same main advertisement but with a different selection of game tips.

Content

Released in early 1995 as the second wave of the Kids Go HoJo with Sega advertising campaign, the videos mark a noted departure from the chain's previous advertising. Earlier commercials featured standard videography and editing, and were produced in a fairly normal style for the time. However, as Sega of America began to move towards more edge and attention-getting attitudes, many of its collaborations were influenced in a similar manner, and soon Howard Johnson's began to promote Kids Go HoJo with Sega in the same style of fast and flashy marketing.

While the tips sections of each tape are also fairly standard, they have been noted as being exceedingly obvious, to the point of becoming more instruction than hint. For example, one tip for Ecco: The Tides of Time reminds players that Ecco breathes air, and another for Taz in Escape From Mars instructs players how to open doors.

More infamous is the video's main advertisement. Becoming a minor viral sensation for its over-the-top 1990s-era production and its extended scenes of shakycam editing and extreme close-ups, flashing strobe lights in nearly every shot, and a tone so obnoxious that is easily becomes demeaning to the intended audience. The video was produced in a period of time where the American marketing industry was growing far edgier than ever before, especially in regards to youth advertising (then so misunderstood that marketers perceived the best way of advertising to young people and their perceived short attention spans was to fill their promotions with as many blinking lights and hyper-delivered information as possible.)

List of featured games

History

Available as a free rental to Howard Johnson's guests and their children, the tape was also available to purchase separately at a price of $3.99[1] (despite the front of the tape indicating a suggested $9.99 retail price.[2])

Legacy

As Howard Johnson's faded in popularity, so did its name. With the maturing of the internet and the establishment of websites like YouTube, the promotional advertisement soon became associated with the now lesser-known company, and frequently to such a degree that some are only familiar with the hotel chain through this single unflattering video.

Video

Video Placeholder.svg
VHS video

Physical scans

VHS, US
SegaGameGearGameTips Vol 2 VHS US Box Top.jpg
SegaGameGearGameTips Vol 2 VHS US Box Back.jpgNospine.pngSegaGameGearGameTips Vol 2 VHS US Box Front.jpg
Cover
SegaGameGearGameTips Vol 2 VHS US Cassette.jpg
Cassette

External links

References