Bobmark International

Founded: 1991

Headquarters:

Poland

Bobmark International is a company in Poland operating from 1991. It is mainly known for the Pegasus console release.

1991-1993

After reforms in Poland in 1989, people set up various businesses. Marek Jutkiewicz started importing cheap clothing from Taiwan, Thailand and Hong Kong. During one of his stays in Taiwan and looking for a cheap supply of trousers, Jutkiewicz encountered a counterfeit Famicom. He spent a week with the console and saw the potential in the console. The sooner he returned to the country.

An investor was needed to create an import company. The savior turned out to be Dariusz Wojdyga, a college friend. Wojdyga came up with the name Pegasus. They started ordering from the Taiwanese console and selling it in the country. To avoid paying more taxes, one of the co-founders of Bobmark was Dane (Peter Horlyck).^[1]The console was released in 1991 but gained popularity in 1992. This year, a profit of PLN 30 billion was achieved.

Marek Jutkiewicz (Bobmark,Ages).jpg

Marek Jutkiewicz
Dariusz Wojdyga (Bobmark).jpg

Dariusz Wojdyga

Consoles of the newly founded company began to sell quickly. In addition, the company ran a car workshop where it sold and repaired parts of American cars. In 1993, the company released the Game Boy clone named Pegasus Game Boy and also new line of clones called Action Set but none of this products were as popular as Pegasus. Hoop company was also created to deal with the sale of drinks. However, in addition to drinks, in 1993 it released a new console called the Super Pegasus MT-888DX which was a famiclone modeled on the Super Nintendo. This year, the company generated a profit of PLN 62 billion. It was the biggest profit during its existence. At the end of the year, the first Pegasus games began to appear at the flea market. It was the beginning of the import of the first copies of games and consoles from Taiwan uncontrolled by Bobmark.

File:Bobmark 1995.jpg

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1994-1995

In 1994, Bobmark saw a change in the law that showed the issuance of illegal consoles and games. The company acquired licenses to sell games on Pegasus from companies such as Sachen that illegally created the same games on NES. The most successful cooperation was with Codemasters. Selling illegal cartridges was ceased but at the flea market and in stores it was possible to still get illegal cartridges.

Another problem for Pegasus was the competition of other famiclones which were much cheaper. Everyone could buy them in stores or at the flea market. They were Terminator 2, Hunter, Thompsonic 3500/3600 and many more.

In 1995, the company also signed cooperation with Warner Interactive Entertainment and Ocean to sell their games on PC and consoles.

In January 1995, Bobmark registered trademarks for new line of famiclones called Fenix.

Bobmark also decided to get along with Sega. The Ages company was created. In end of 1994, sales of Sega consoles began^[2]. Seeing the small interest in the Sega consoles, Bobmark probably with the consent of Sega released Power Pegasus which was a clone of Sega Mega Drive^[3]. However, it was not successful. In 1995, the company recorded profit for the last time.

1996-present

On March 1, 1996, Sega Saturn was released^[4]. The console, despite the large advertisement, was not that popular as Playstation. In end of 1997,the company ceased cooperation with Sega. The years 1996-1999 were a time of losses for the company. So it was decided to put more capital into Hoop and since then the founders of Bobmark have been selling refreshing drinks. After 1999, Bobmark was one of Hoop's subsidiaries.