Bobmark International

From Sega Retro

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Bobmark logo.jpg
Bobmark International
Founded: 1991-06-22
Headquarters: 18 Smocza Street, Warsaw, Poland

Bobmark International was a video game distributor in Poland mainly known for the Pegasus console release.

1991-1993

After reforms in Poland in 1989, people set up various businesses. Marek Jutkiewicz founded the "Marcon" company in 1990[1] and started importing cheap clothing from Taiwan, Thailand and Hong Kong. During one of his stays in Taiwan and looking for a cheap supply of trousers, Jutkiewicz encountered a counterfeit Famicom. He spent a week with the console and saw the potential in the console. The sooner he returned to the country.

An investor was needed to create an import company. The savior turned out to be Dariusz Wojdyga, a college friend who then ran from 1990 the company called "Export -Import" D. Wojdyga (renamed in 1994 to "VIDEO - GAMES" D. Wojdyga)[2]. They started ordering from the Taiwanese console and selling it in the country. To avoid paying more taxes, one of the co-founders of Bobmark was Dane (Peter Horlyck).[3]Console was released in 1991 and the first were called Nintendo Compatible and were advertised as Family Video Game. Wojdyga came up with the name Pegasus and in 1992 company gained a profit of 30 billion PLN.

Consoles of the newly founded company began to sell quickly. In addition, the company ran a car workshop where it sold and repaired parts of American cars. In 1993, the company released the Game Boy clone named Pegasus Game Boy and also new line of clones called Action Set but none of this products were as popular as Pegasus. Hoop company was also created to deal with the sale of drinks. However, in addition to drinks, in 1993 it released a new console called the Super Pegasus MT-888DX which was a famiclone modeled on the Super Nintendo. This year, the company generated a profit of PLN 62 billion. It was the biggest profit during its existence. At the end of the year, the first Pegasus games began to appear at the flea market. It was the beginning of the import of the first copies of games and consoles from Taiwan uncontrolled by Bobmark.

1994-1995

In 1994, Bobmark saw a change in the law that showed the issuance of illegal consoles and games. The company acquired licenses to sell games on Pegasus from companies such as Sachen that illegally created the same games on NES. The most successful cooperation was with Codemasters. Selling illegal cartridges was ceased but at the flea market and in stores it was possible to still get illegal cartridges.

Another problem for Pegasus was the competition of other famiclones which were much cheaper. Everyone could buy them in stores or at the flea market. They were Terminator 2, Hunter, Thompsonic 3500/3600 and many more.

Bobmark also decided to get along with Sega. The AGES company was created and in end of 1994, sales of Sega consoles began. All history about Sega and Bobmark cooperation can be found in History of Sega in Poland article.

In 1995, the company also signed cooperation with Warner Interactive Entertainment, Ocean, Konami, Acclaim, Gremlin, Electronic Arts and Disney to sell their games on PC and consoles. In January 1995, Bobmark registered trademarks for new line of famiclones called Fenix.

This was the last year were company recorded profit.

1996-2007

On March 1, 1996, Sega Saturn was released[4]. Bobmark launched large advertisement in press, gaming events (Gambleriada, Playbox) and TV (Escape TV on Polonia).

From 1997 Playstation became more and more popular and Saturn began losing which resulted in ending of cooperation with Sega on September 1997. The years 1996-1999 were a time of losses for the company..[5] It was decided to put more capital into Hoop and since then the founders of Bobmark have been selling refreshing drinks. After 1999, Bobmark was one of Hoop's subsidiaries and was took over by them in 2007.

Gallery

TV advert (1996)
Logo-pdf.svg
Print advert in G.I Joe (PL) #26: "2/1995 Marzec 1995" (1995-xx-xx)
also published in:
  • Wojownicze Żółwie Ninja (PL) #2/95 (1995-xx-xx)[6]
  • Bajtek (PL) #1995-04 (1995-xx-xx)[7]
  • Top Secret (PL) #37: "Kwiecień 1995" (1995-xx-xx)[8]
  • The Amazing Spider-Man (PL) #58: "4/95" (1995-xx-xx)[9]
  • Mega Marvel (PL) #7: "2/95" (1995-xx-xx)[10]
  • Batman (PL) #53: "4/95" (1995-xx-xx)[11]
  • Bajtek (PL) #1995-05 (1995-xx-xx)[12]
  • Top Secret (PL) #38: "Maj 1995" (1995-xx-xx)[13]
  • The Amazing Spider-Man (PL) #59: "5/95" (1995-xx-xx)[14]
  • G.I Joe (PL) #27: "3/1995" (1995-xx-xx)[15]
  • Batman (PL) #54: "5/95" (1995-xx-xx)[16]
  • X-men (PL) #27: "5/95" (1995-xx-xx)[17]
  • Transformers (PL) #24: "3/95" (1995-xx-xx)[18]
  • Bajtek (PL) #1995-06 (1995-xx-xx)[19]
  • Top Secret (PL) #39: "Czerwiec 1995" (1995-xx-xx)[20]
  • Bajtek (PL) #1995-07 (1995-xx-xx)[21]
  • Top Secret (PL) #40: "Lipiec 1995" (1995-xx-xx)[22]
  • Bajtek (PL) #1995-08 (1995-xx-xx)[23]
  • Top Secret (PL) #41: "Sierpień 1995" (1995-xx-xx)[24]
  • Bajtek (PL) #1995-09 (1995-xx-xx)[25]
Logo-pdf.svg
Print advert in Secret Service (PL) #29: "Listopad 1995" (1995-10-01)
also published in:
  • Casper (PL) #4/95 (1995-xx-xx)[26]
  • X-men (PL) #34: "12/95" (1995-xx-xx)[27]
  • The Amazing Spider-Man (PL) #66: "12/95" (1995-xx-xx)[28]
  • G.I Joe (PL) #30: "6/1995" (1995-xx-xx)[29]
  • Batman (PL) #61: "12/95" (1995-xx-xx)[30]
  • The Adventures of Superman (PL) #61: "12/95" (1995-xx-xx)[31]
  • Tom & Jerry (PL) #12/95 (1995-xx-xx)[32]
  • Gry Komputerowe (PL) #24: "3/1996" (1996-xx-xx)[33]
Logo-pdf.svg
Print advert in Secret Service (PL) #36: "Czerwiec 1996" (1996-05-01)
also published in:
Logo-pdf.svg
Print advert in Secret Service (PL) #37: "Lipiec/Sierpień 1996" (1996-06-01)
also published in:
Logo-pdf.svg
Print advert in Kaczor Donald (PL) #17.96: "17/1996" (1996-08-15)
also published in:
  • Kaczor Donald (PL) #20.96: "20/1996" (1996-09-26)[45]
  • Kaczor Donald (PL) #22.96: "22/1996" (1996-10-24)[46]
  • Kaczor Donald (PL) #25-26.96: "25-26/1996" (1996-12-05)[47]
Win car with Sega Saturn advert.png
Print advert in Gambler (PL) #35: "10/1996" (1996-xx-xx)

also published in:

  • The Amazing Spider-Man (PL) #76: "10/96" (1996-xx-xx)
  • Batman (PL) #71: "10/96" (1996-xx-xx)
  • Gambler (PL) #36: "11/1996" (1996-xx-xx)
  • Batman (PL) #73: "12/96" (1996-xx-xx)
  • Gambler (PL) #37: "12/1996" (1996-xx-xx)
  • Batman Black & White (PL) #1: "1/97" (1997-01-01)
Gambler 38 PL Worldwide Soccer 97.jpg
Print advert in Gambler (PL) #38: "1/1997" (1997-xx-xx)
Logo-pdf.svg
Print advert in Secret Service (PL) #39: "Październik 1996" (1996-09-01)
also published in:

References

  1. Prospectus of Hoop
  2. Prospectus of Hoop
  3. https://www.pb.pl/elektronik-z-meliorantem-187459
  4. https://retrocdn.net/File:SecretService_34_PL_Bobmark.png
  5. https://archive.org/details/gambler_magazine-1998-03/page/n36/mode/1up/search/bobmark
  6. Wojownicze Żółwie Ninja, "2/95" (PL; 1995-xx-xx)
  7. File:Pegasus Golden Five Bajtek 1995.png
  8. Top Secret, "Kwiecień 1995" (PL; 1995-xx-xx), page 38
  9. The Amazing Spider-Man, "4/95" (PL; 1995-xx-xx)
  10. Mega Marvel, "2/95" (PL; 1995-xx-xx)
  11. Batman, "4/95" (PL; 1995-xx-xx)
  12. Bajtek, "1995-05" (PL; 1995-xx-xx), page 54
  13. Top Secret, "Maj 1995" (PL; 1995-xx-xx), page 38
  14. The Amazing Spider-Man, "5/95" (PL; 1995-xx-xx)
  15. G.I Joe, "3/1995" (PL; 1995-xx-xx)
  16. Batman, "5/95" (PL; 1995-xx-xx)
  17. X-men, "5/95" (PL; 1995-xx-xx)
  18. Transformers, "3/95" (PL; 1995-xx-xx)
  19. Bajtek, "1995-06" (PL; 1995-xx-xx), page 52
  20. Top Secret, "Czerwiec 1995" (PL; 1995-xx-xx), page 38
  21. Bajtek, "1995-07" (PL; 1995-xx-xx), page 58
  22. Top Secret, "Lipiec 1995" (PL; 1995-xx-xx), page 38
  23. Bajtek, "1995-08" (PL; 1995-xx-xx), page 60
  24. Top Secret, "Sierpień 1995" (PL; 1995-xx-xx), page 20
  25. Bajtek, "1995-09" (PL; 1995-xx-xx), page 60
  26. Casper, "4/95" (PL; 1995-xx-xx)
  27. X-men, "12/95" (PL; 1995-xx-xx)
  28. The Amazing Spider-Man, "12/95" (PL; 1995-xx-xx)
  29. G.I Joe, "6/1995" (PL; 1995-xx-xx)
  30. Batman, "12/95" (PL; 1995-xx-xx)
  31. The Adventures of Superman, "12/95" (PL; 1995-xx-xx)
  32. Tom & Jerry, "12/95" (PL; 1995-xx-xx)
  33. Gry Komputerowe, "3/1996" (PL; 1996-xx-xx), page 32
  34. Gambler, "6/1996" (PL; 1996-xx-xx), page 41
  35. Gambler, "7/1996" (PL; 1996-xx-xx), page 41
  36. Gambler, "8/1996" (PL; 1996-xx-xx), page 33
  37. Gambler, "9/1996" (PL; 1996-xx-xx), page 41
  38. Secret Service, "Wrzesień 1996" (PL; 1996-08-01), page 75
  39. Secret Service, "Październik 1996" (PL; 1996-09-01), page 71
  40. Gry Komputerowe, "9-10/1996" (PL; 1996-xx-xx), page 67
  41. Secret Service, "Listopad 1996" (PL; 1996-10-01), page 71
  42. Gry Komputerowe, "11/1996" (PL; 1996-xx-xx), page 67
  43. Secret Service, "Grudzień 1996" (PL; 1996-11-01), page 56
  44. Gry Komputerowe, "12/1996" (PL; 1996-xx-xx), page 67
  45. File:Kaczor Donald 20-1996 PL Mega Drive.png
  46. File:KD 22.96 PL MDII MGI.png
  47. Kaczor Donald, "25-26/1996" (PL; 1996-12-05)
  48. Secret Service, "Listopad 1996" (PL; 1996-10-01), page 76
  49. Secret Service, "Grudzień 1996" (PL; 1996-11-01), page 81
  50. Secret Service, "Luty 1997" (PL; 1997-xx-xx), page 86