HeartBeat Corporation

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HeartBeat Corporation was a third-party American video game hardware manufacturer which developed the HeartBeat Catalyst, a Sega Mega Drive exercise peripheral with included body-mounted fitness sensors that adjusts gameplay according to the user's current level of exercise.

Company

HeartBeat Corporation was founded on December 24, 1991[1] by product manager Adam Benjamin[4][5] and president Justin Hall-Tipping, and worked with both Sega of America and Electronic Arts.[4]

Decline

Sales of the Catalyst and Personal Trainer were notably poor, and HeartBeat encountered significant difficulties in marketing and selling the unique devices. Less than one year later, the company cancelled production of any remaining hardware and software projects while it tried to locate other sources of funding, and transferred the entirety of its tangible assets to a newly-formed sister corporation.[1] The new affiliated company did not produce or develop any content (appearing only to exist to sell as much remaining HeartBeat products as they could), and was later officially dissolved on September 8, 1997.[1]

Hardware

HeartBeat Catalyst

Main article: HeartBeat Catalyst.

In November 1993, HeartBeat Corporation released the HeartBeat Catalyst, a Sega Mega Drive exercise peripheral with fitness sensors which detect heart rate, motion, and skin salinity levels for in-game feedback. While the company claimed that a number of games were planned to be compatible with the peripheral, the only title to ever utilize the hardware's unique capabilities was the HeartBeat Corporation-produced Outback Joey (the peripherals's pack-in game.) Contrary to popular belief, the HeartBeat Catalyst does not require the HeartBeat Personal Trainer to operate.[1]

HeartBeat Personal Trainer

Main article: HeartBeat Personal Trainer.

Sold alongside the HeartBeat Catalyst was the HeartBeat Personal Trainer, a bundle comprised of the Catalyst hardware and a fitness-themed Sega Mega Drive (and still including Outback Joey.)[1]

Softography

References


HeartBeat Catalyst
Topics Magazine articles | Promotional material | Personal Trainer | HeartBeat Corporation
Games NHLPA Hockey | Outback Joey | Outworld 2375 AD | PGA Tour Golf II