History of Sega/Misconceptions

Skeletons in the Closet...

One, Two, Three, Four, Five...--Asagoth (talk) 13:26, 11 May 2022 (EDT)

ding - Sega Bell

this might need some error correcting (or moving, or whatever) - I'm fighting off Covid-19 at the moment so I'm not quite on my A-game -Black Squirrel (talk) 17:14, 11 May 2022 (EDT)

For real?!... that sucks, man!... I wish you a speedy recovery... I was not even pushing anything :) ... but you did a wonderful job :) (we are not condemning them ... we are just telling facts)... this is nothing new but according to Freddy Bailey on www.flippers-jukeboxes.net :

“	You asked me what was the deal between Mills and Sega, short answer: NONE. When Marty Bromley started Service Games in Japan, he was buying a vast amount of Mills High Tops direct from Mills, this continued for over ten years, in the early 1960's Tony Mills who was running The Mills Bell-O-Matic Corporation out of Reno, Nevada sold the Mills family interest in the company for $500,000 to American Machine and Science Company owned by Wallace Carroll who headed a Chicago conglomerate. AMSC who purchased J. H Keeney and Company and also purchased O. D Jennings & Co, AMSC also bought a large interest in The Tropicana Casino in Las Vegas, Mills and Jennings were merged together and run by Tony Mills and his brother John, Tony and John were the sons of Herb Mills of Mills Novelty Company of Chicago who died in 1959. The new company was called TJM Corporation (The Jennings Mills Corporation) this company brought out several new front door opening models to try and compete with the new Bally electro/mechanical models, but could just not compete, Jennings still had a healthy export market and this helped the company to struggle on until they finally closed their doors in the mid 1980's. Because Mills never had any patents in Japan Marty was able to knock off the Mills mechanism, Sega's first machine was the "Sega Bell" an exact copy of the Mills High Top 777, they followed that with the Sega Diamond 3 Star, Sega Mad Money and Sega Bonanza Star. They then came out with the Sega B-O-N-U-S, this popular feature was housed in the top lightbox that Sega had built on their Sega "Diamond" series, they followed that with "Double-Up" and the "Progressive" as well as a console model with electric pay-outs built into the base of the machine. Sega then brought out the "Mini-Sega" an exact copy of the old Mills "Vest Pocket". Sega enjoyed several years of production with their machines, manufacturing mainly for the British Club and Pub market, has well as the Dutch market, their success was short lived because Bally was also making inroads into those markets and by 1967 Sega was no longer manufacturing slot machines and Bally had become the World leader in the manufacture of slot machines.	„

This article which is not related with Sega is also interesting... --Asagoth (talk) 18:27, 11 May 2022 (EDT)

To sum this up... Bromley caught Mills off guard and the only thing that Mills could do was defending themselves by exposing Service Games Japan activities in the press through those ads, made to alert costumers and humiliate Service Games... but I don't think they did much damage.--Asagoth (talk) 18:49, 11 May 2022 (EDT)