Goodby Silverstein & Partners
From Sega Retro
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| Goodby Silverstein & Partners | ||
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| Founded: 1983-04-05 | ||
Headquarters:
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Goodby Silverstein & Partners, known as Goodby, Berlin & Silverstein prior to 1992, is an American advertising agency notable for creating the highly successful Sega Scream marketing campaign, as well as the slogan Welcome to the Next Level.
Company
In 1992, the agency won a bid to create Sega of America's next United States marketing campaign.
In May 1996, Goodby Silverstein & Partners was replaced by American advertising agency Ingalls Moranville Advertising.[1]
Images
The agency's staff pose for a Sega-themed promotional photograph.
References
| Advertising agencies employed by Sega of America |
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| Della Femina (1982-1983) | Dailey & Associates (1983-198x) | J. Walter Thompson (1986-1988?) | Bozell (1989-1992) | Goodby Silverstein & Partners (1992-1996) | Strottman International (1993-199X) | Ingalls Moranville Advertising (1996-1997) | Foote, Cone & Belding (1997-200x) | Wieden + Kennedy (200x-20xx) | Keane Advertising (2001-2003) | Leagas Delaney (2002-20XX) |
| Advertising agencies employed by Sega Europe |
| WCRS (1991-1994) | McCann Erickson (1995-1996) | WCRS (1999-2000) | Bartle Bogle Hegarty (2000) |