Shinobu Toyoda

Fast facts on Shinobu Toyoda
Company(ies): Sega of America
Role(s): Producer, Executive

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Shinobu Toyoda was the Executive Vice President and COO of Sega of America, Inc. (SOA) from September 1989 to September 2003, and then was Chief Strategist from April 2004 to March 2008. He was also a liaison between Sega Enterprises, Ltd. and SOA. When Tom Kalinske began as the CEO of SOA, Toyoda was there to give him the lay of the land.

Production history

• Astro Boy: Omega Factor (Game Boy Advance;
  2003) — Special Thanks to
• Christmas NiGHTS into Dreams (Saturn;
  1996) — Executive Management
• Comix Zone () — Special Thanks
• Crazy Taxi (Windows PC;
  2002) — Special Thanks
• Crazy Taxi: Catch a Ride (Game Boy Advance;
  2003) — Extra Special Thanks to
• Jet Set Radio (Game Boy Advance) (Game Boy Advance;
  2003) — Extra Special Thanks
• NiGHTS into Dreams (Saturn;
  1996) — Executive Management
• Nightshade (PlayStation 2;
  2003) — Executive Vice President
• Otogi: Myth of Demons (Xbox;
  2003) — Executive Vice President
• Phantasy Star Collection (Game Boy Advance;
  2002) — Special Thanks
• Phantasy Star Online (Dreamcast;
  2000) — Executive Vice President
• Phantasy Star Online Episode I & II () — Executive Vice President
• Phantasy Star Online Episode I & II (GameCube;
  2002) — Executive Vice President
• Phantasy Star Online Ver. 2 (Dreamcast;
  2001) — Executive Vice
• Quake III Arena (Dreamcast;
  2000) — Special Thanks
• Seaman (Dreamcast;
  1999) — Special Thanks
• Sega Arcade Gallery (Game Boy Advance;
  2003) — Special Thanks
• Sega GT Online (Xbox;
  2003) — Executive Vice President - Entertainment Marketing
• Sega Smash Pack (Game Boy Advance;
  2002) — Special Thanks
• Sega Smash Pack Volume 1 (Dreamcast;
  2001) — Special ThanksMedia:Segasmashpack dc us manual.pdf
• Shenmue (Dreamcast;
  1999) — U.S. Executive in Charge
• Space Channel 5 (Dreamcast;
  1999) — Special Thanks
• Star Wars Trilogy Arcade (Model 3;
  1998) — Negotiator
• The Revenge of Shinobi (Game Boy Advance) (Game Boy Advance;
  2002) — Extra Special Thanks
• World Series Baseball (Xbox) (Xbox;
  2002) — Licensing

• Sonic the Hedgehog (1991) — Producer
• Sonic the Hedgehog 2 (1992) — Producer
• Sonic the Hedgehog 3 (1993) — Project Manager
• Disney's Aladdin (1993) — Special Thanks
• Sonic & Knuckles (1994) — Project Manager
• Sonic the Hedgehog 3 & Knuckles (1994) — Project Manager
• Bug! (1996) — Special Thanks
• Sonic 3D Blast (1996) — PC Division Staff
• Virtual On: Cyber Troopers (1997) — Special Thanks
• NBA Action 98 (1997) — Special Thanks
• Last Bronx (1998) — Special Thanks
• Sega Smash Pack (PC Version) (1998) — Special Thanks
• Sonic Adventure (1998) — Executive Coordination
• Yoot Tower (1999) — Special Thanks
• NFL 2K (1999) — Special Thanks
• NBA 2K (1999) — Special Thanks
• Sega Swirl (2000) — Special Thanks
• Sega Smash Pack 2 (2000) — Special Thanks
• Sonic Adventure 2 (2001) — Executive Coordinator
• Shenmue II (2001) — U.S. Executive in Charge
• Sega Smash Pack: Volume 1 (2001) — Special Thanks
• Sonic Mega Collection (2002) — Executive Vice President
• Space Channel 5: Part 2 (2002) — Special Thanks
• ToeJam & Earl 3: Mission to Earth (2002) — Very Special Thanks
• Super Monkey Ball Jr. (2002) — Extra Special Thanks
• NHL 2K3 (2002) — Licensing
• NBA 2K3 (2002) — Licensing
• Otogi: Myth of Demons (2003) — Executive Vice President
• Sonic Adventure DX: Director's Cut (2003) — Executive Vice President
• Virtua Fighter 4: Evolution (2003) — Executive Vice President
• Sonic Battle (2004) — Executive Vice President
• Sonic Heroes (2004) — Special Thanks
• Condemned: Criminal Origins (2005) — Special Thanks

External links

• Xbox Live vs. PS2 Online - CNet chats with Shinobu Toyoda, executive vice president of Content Strategy and Business Development, to get a game developer's take on Xbox Live vs. PS2 Online.
• Linkedin Profile