McDonald's Treasure Land Adventure

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  • NTSC-U
  • NTSC-J/PAL

MDTreasureLand TitleScreen.png

McDTLA MD EU TitleScreen.png

McDonald's Treasure Land Adventure
System(s): Sega Mega Drive
Publisher: Sega
Developer:
Licensor: McDonald's Corporation
Sound driver: SMPS 68000 (Treasure)
Genre: Action[1][2]

















Number of players: 1
Release Date RRP Code
Sega Mega Drive
JP 		¥6,8006,800 G-4102
Sega Mega Drive
US 		$54.9954.99[3] 1067
Videogame Rating Council: GA
Sega Mega Drive
EU 		1067
Sega Mega Drive
UK 		£44.9944.99[4] 1067
Sega Mega Drive
SE
(Rental)
Sega Mega Drive
AU 		$119.95119.95[5]
Sega Mega Drive
BR 		044810

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McDonald's Treasure Land Adventure (マクドナルド トレジャーランド・アドベンチャー), written in the United States as McDonald's Treasureland Adventure, is a Sega Mega Drive platform game developed by Treasure and published by Sega. Endorsed by and based off characters from American fast food company McDonald's, the game was first released in Japan in September 1993, was later localized and brought to the United States three months later, to Europe six months later, and was eventually published in Australia and Brazil later that year.

In March 1994, McDonald's Treasure Land Adventure received a redesigned port to the Sega Game Gear exclusively in Japan as Donald no Magical World, courtesy of developer SIMS.

Story

Ronald McDonald, the mascot of the McDonald's chain, discovers a piece of a treasure map while walking in the Magical Forest one day, and decides to go on a treasure hunt with it. There are three other map pieces, each in the hands of villains Ronald must defeat on the treasure hunt he decides to take.

Gameplay

The game plays similar to a traditional platformer, with four worlds, each split into a number of smaller stages. The object of each stage is to get to the exit that leads to the next, avoiding hazards and destroying enemies on the way. Ronald has a magic attack performed by pressing the B button, which can be upgraded twice by collecting certain power-up icons. Ronald has a magic scarf that can be thrown upwards with the A button to hang from handles.

Ronald's health is measured in a meter of red gems in the bottom-left of the screen. A special power-up can increase the number of gems that can be held at one time, increasing Ronald's maximum health. Red and white flowers can also be collected, and if Ronald collects two red flowers or three white flowers, he will earn a gem back. If he is at full health, the flowers will be stored until Ronald takes damage, giving him an extra hit. Ronald can also collect balloons, activated when he falls into a pit, using them up and floating Ronald to safety instead of having him lose a life.

Certain doors, when entered, will lead to a shop where Ronald can use collected gold to purchase extra power-ups, like gems, flowers, and extra lives. Other doors will lead to a minigame where the player must control and rotate falling blocks, matching the shapes on them to earn extra power-ups.

Near the end of each world, Ronald will meet another McDonald's character, who will require a few gems before opening the path to the world's boss. Each boss is fought by dodging their attacks and moving into their gem-stealing beam, attacking them while they are eating it.

The "Native" enemies present in the Japanese version of Treasure Land Adventure were changed to robots in the international release, presumably to avoid black stereotypes.

Stages

MDTLA MD MagicalForest.png

Magical Forest

MDTLA MD MagicalTown.png

Magical Town

MDTLA MD MagicalSea.png

Magical Sea

MDTLA MD MagicalMoon.png

Magical Moon

Development

McDonald's Treasure Land Adventure was the first game to begin development at Treasure. However, Gunstar Heroes began development soon afterwards, and ended up being published first. Regardless, Gunstar Heroes would become commonly known as the company's first game.

Production credits


Magazine articles

Main article: McDonald's Treasure Land Adventure/Magazine articles.

Promotional material

Logo-pdf.svg
Print advert in Beep! MegaDrive (JP) #1993-10: "October 1993" (1993-09-08)
Logo-pdf.svg

Physical scans

Sega Retro Average 
Publication Score Source
77 [6]
62
Sega Mega Drive
 70
Based on
2 reviews
Sega Retro Average 
Publication Version Score
1700 igr dlya Sega (RU)
50
[7]
Aktueller Software Markt (DE) PAL
75
[8]
Beep! MegaDrive (JP) NTSC-J
70
[9]
Consoles + (FR)
83
[10]
Electronic Gaming Monthly (US) NTSC-U
74
[11]
GameFan (US) NTSC-U
89
[12]
Game Power (IT) NTSC
61
[13]
GamePro (US) NTSC-U
80
[3]
Gamers (DE)
60
[14]
Hippon Super (JP) NTSC-J
50
[15]
Joypad (FR) PAL
73
[16]
Sega Mega Drive Advanced Gaming (UK) NTSC-J
66
[17]
Mega (UK) NTSC-J
55
[18]
Mega Action (UK) NTSC-J
88
[19]
Mega Fun (DE) NTSC-J
81
[20]
MegaTech (UK) NTSC
84
[21]
Mean Machines Sega (UK) NTSC-J
81
[22]
Megazone (AU) PAL
58
[5]
Player One (FR)
80
[23]
Power Up! (UK)
78
[24]
ProGames (BR)
50
[25]
Sega Magazine (UK) PAL
76
[4]
Sega Magazine (UK) PAL
76
[26]
Sega Power (UK) NTSC-J
69
[27]
Sega Pro (UK) NTSC-J
84
[28]
Sega Zone (UK) NTSC-J
80
[29]
Sega Force (SE)
77
[30]
Sega Saturn Magazine (JP) NTSC-J
79
[31]
Sonic the Comic (UK) PAL
80
[32]
Supergame (BR)
73
[33]
Supersonic (FR)
87
[34]
Todo Sega (ES)
88
[35]
Tricks 16 bit (RU)
74
[36]
Video Games (DE) NTSC-U
72
[37]
Sega Mega Drive
 74
Based on
34 reviews

McDonald's Treasure Land Adventure

Mega Drive, JP
MDTLA MD JP Box.jpg
Cover
McDonalds MD JP CartTop.jpg
McDonalds MD JP Cart.jpg
Cart
MDTLA MD JP Manual.pdf
Manual
Mega Drive, US
MDTIA MD US Box.jpg
Cover
MDTLA US Cart.jpg
Cart
McDonalds Treasure Land Adventure MD US Manual.pdf
Manual
Mega Drive, EU (Blue Box)
MDTLA MD EU Box.jpg
Cover
MDTLA MD EU Cart.jpg
Cart
McDonalds Treasure Land Adventure MD EU Manual.jpg
Manual
Mega Drive, EU (Black Box)

Mega Drive, SE (Rental)
MTLA MD SE rental cover.jpg
Cover
Mega Drive, BR
MDTLA MD BR Box.jpg
Cover
MDTLA MD BR Cart.jpg
Cart

Technical information

ROM dump status

System Hash Size Build Date Source Comments
Sega Mega Drive
✔
CRC32 04ef4899
MD5 2346c99595a4f341e39e6ec75fe19908
SHA-1 bcb77c10bc8f3322599269214e0f8dde32b01a5c
1MB 1993-09 Cartridge (US)
Sega Mega Drive
 ?
CRC32 6ab6a8da
MD5 114fa05e09fb388e5b9e42f77eef27c8
SHA-1 f6178018102df3c92d05a48ff5949db9416acd5c
1MB 1993-04 Cartridge (EU)
Sega Mega Drive
✔
CRC32 febcfd06
MD5 a4c53fe9e340caa1380efb06e2244f02
SHA-1 aee7fd6a08ec22f42159b188f23406cbe3229f3d
1MB 1993-04 Cartridge (JP)
Sega Mega Drive
 ?
CRC32 7bf477e8
MD5 eb082494a52b859fef977c81ab1250a6
SHA-1 ddf496f9a95b2963fe50f3bcaef8e3b592e2fc64
1MB 1993-04 Page

References

  1. ↑ File:MDTLA MD JP Box.jpg
  2. ↑ 2.0 2.1 https://sega.jp/history/hard/megadrive/software.html (Wayback Machine: 2020-07-20 09:51)
  3. ↑ 3.0 3.1 3.2 GamePro, "January 1994" (US; 199x-xx-xx), page 65
  4. ↑ 4.0 4.1 4.2 Sega Magazine, "February 1994" (UK; 1994-01-10), page 102
  5. ↑ 5.0 5.1 Megazone, "December 1993" (AU; 1993-12-01), page 40
  6. ↑ GamesMaster, "January 1994" (UK; 1993-12-16), page 106
  7. ↑ 1700 igr dlya Sega, "" (RU; 2001-xx-xx), page 126
  8. ↑ Aktueller Software Markt, "August 1994" (DE; 1994-07-04), page 31
  9. ↑ Beep! MegaDrive, "October 1993" (JP; 1993-09-08), page 23
  10. ↑ Consoles +, "Mars 1994" (FR; 1994-0x-xx), page 142
  11. ↑ Electronic Gaming Monthly, "December 1993" (US; 1993-xx-xx), page 49
  12. ↑ GameFan, "Volume 2, Issue 1: December 1993" (US; 1993-xx-xx), page 28
  13. ↑ Game Power, "Gennaio 1994" (IT; 199x-xx-xx), page 98
  14. ↑ Gamers, "März/April 1994" (DE; 1994-03-04), page 63
  15. ↑ Hippon Super, "October 1993" (JP; 1993-09-03), page 41
  16. ↑ Joypad, "Juin 1994" (FR; 1994-0x-xx), page 124
  17. ↑ Sega Mega Drive Advanced Gaming, "January 1994" (UK; 1993-1x-xx), page 28
  18. ↑ Mega, "January 1994" (UK; 1993-12-16), page 64
  19. ↑ Mega Action, "Christmas 1993" (UK; 1993-12-02), page 40
  20. ↑ Mega Fun, "02/94" (DE; 1994-01-19), page 74
  21. ↑ MegaTech, "December 1993" (UK; 1993-11-20), page 70
  22. ↑ Mean Machines Sega, "December 1993" (UK; 1993-10-xx), page 120
  23. ↑ Player One, "Mars 1994" (FR; 1994-0x-xx), page 92
  24. ↑ Power Up!, "Saturday, May 14, 1994" (UK; 1994-05-14), page 1
  25. ↑ ProGames, "Setembro 1993" (BR; 1993-0x-xx), page 33
  26. ↑ Sega Magazine, "June 1994" (UK; 1994-05-15), page 94
  27. ↑ Sega Power, "January 1994" (UK; 1993-12-02), page 48
  28. ↑ Sega Pro, "December 1993" (UK; 1993-11-11), page 52
  29. ↑ Sega Zone, "December 1993" (UK; 1993-11-25), page 38
  30. ↑ Sega Force, "2/94" (SE; 1994-02-23), page 10
  31. ↑ Sega Saturn Magazine, "September 1995" (JP; 1995-08-08), page 85
  32. ↑ Sonic the Comic, "July 22nd 1994" (UK; 1994-07-09), page 11
  33. ↑ Supergame, "Junho 1993" (BR; 1993-06-xx), page 18
  34. ↑ Supersonic, "Avril 1994" (FR; 1994-xx-xx), page 26
  35. ↑ Todo Sega, "Febrero 1994" (ES; 1994-0x-xx), page 58
  36. ↑ Tricks 16 bit, "Tricks Sega Gold 800 igr" (RU; 1998-03-20), page 112
  37. ↑ Video Games, "4/94" (DE; 1994-03-23), page 84


McDonald's Treasure Land Adventure

MDTreasureLand TitleScreen.png

Main page | Comparisons | Maps | Hidden content | Magazine articles | Reception | Region coding | Technical information


Sega Mega Drive
Prototypes: Prototype



McDonalds logo.svg McDonald's games for Sega systems
Sega Mega Drive
 Mick & Mack as the Global Gladiators (1992) | McDonald's Treasure Land Adventure (1993)
Sega Master System
 Mick & Mack as the Global Gladiators (1993)
Sega Game Gear
 Mick & Mack as the Global Gladiators (1993) | Donald no Magical World (1994)
Sega Pico
 McDonald's de Asobo! (1999) | Hello Kitty to McDonald de Asobo! (2001)
Windows PC
 Paso Pico McDonald's de Asobo! (2001)
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