McDonald's Treasure Land Adventure

n/a

NTSC-U
NTSC-J/PAL

McDonald's Treasure Land Adventure

System(s): Sega Mega Drive

Publisher: Sega

Developer: Treasure

Distributor: Hent Gruppen (SE rental), Tec Toy (BR)

Licensor: McDonald's Corporation

Sound driver: SMPS 68000 (Treasure)

Genre: Action^[1]^[2]

Number of players: 1

Release	Date	RRP	Code
JP	1993-09-23^[2]	¥6,8006,800	G-4102
US	1993-12^[3]	$54.9954.99^[3]	1067
EU	1994-03		1067
UK	1994-03^[4]	£44.9944.99^[4]	1067
SE (Rental)	199x
AU	199x	$119.95119.95^[5]
BR	1994		044810
AS	1993		G-4102

ESRA

McDonald's Treasure Land Adventure (マクドナルドトレジャーランド・アドベンチャー), written in the United States as McDonald's Treasureland Adventure, is a Sega Mega Drive platform game developed by Treasure and published by Sega. Endorsed by and based off characters from American fast food company McDonald's, the game was first released in Japan in September 1993, was later localized and brought to the United States three months later, to Europe six months later, and was eventually published in Australia and Brazil later that year.

In March 1994, McDonald's Treasure Land Adventure received a redesigned port to the Sega Game Gear exclusively in Japan as Donald no Magical World, courtesy of developer SIMS.

Story

Ronald McDonald, the mascot of the McDonald's chain, discovers a piece of a treasure map while walking in the Magical Forest one day, and decides to go on a treasure hunt with it. There are three other map pieces, each in the hands of villains Ronald must defeat on the treasure hunt he decides to take.

Gameplay

Shop

The game is a platformer played as Ronald McDonald. It has four worlds, each split into a number of smaller stages. The object of each stage is to get to the exit that leads to the next, avoiding hazards and destroying enemies on the way. Ronald walks with and and crouches with . He jumps with and jumps down from some platforms with +. He has a magic attack performed by pressing , which can be upgraded by collecting certain power-up icons. This attack can be done while crouching or jumping. Ronald has a magic scarf that can be thrown upwards with to hang from handles. He holds the scarf out while the button is held and springs upwards past the handle when the button is released, which can be used to reach higher platforms.

Ronald's health is measured in a meter of magic jewels in the bottom-left of the screen. A special power-up can increase the number of jewels that can be held at one time, increasing Ronald's maximum health. If Ronald loses all of his jewels, he loses a life. Yellow and white flowers can also be collected, and if Ronald collects two yellow flowers or three white flowers, he earns a jewel back. If he is at full health, the flowers are stored until Ronald takes damage, giving him an extra hit. Ronald can also collect balloons, activated when he falls into a pit, using them up and floating Ronald to safety instead of having him lose a life.

Certain doors, when entered, lead to a shop where Ronald can use collected gold to purchase extra power-ups, like jewels, flowers, and extra lives. Other doors lead to a bonus game where the player must control and rotate falling blocks, matching the shapes on them to earn extra power-ups.

Near the end of each world, Ronald meets another McDonald's character, who requires a few jewels before opening the path to the world's boss. Each boss is fought by dodging their attacks, moving into their jewel-stealing beam, and attacking them while they are eating a jewel.

Items

Items are found in the stages, purchased from shops, or sometimes released by enemies after they are defeated.

	White Bag of Gold
	Increases Ronald's gold by 50.
	Yellow Bag of Gold
	Increases Ronald's gold by 300.
	White Flower
	Collect 3 to restore one hit point. Costs 150 gold in the shop.
	Yellow Flower
	Collect 2 to restore one hit point. Costs 100 gold in the shop.
	Jewel
	Restores one hit point. Costs 300 gold in the shop.
	Two Jewels
	Restores two hit points. Costs 500 gold in the shop.
	Magic Power-Up
	Increases the power of Ronald's magic attack, up to 3 levels. Costs 2,000 gold in the shop.
	Jewel Container
	Permanently increases Ronald's maximum hit points by another jewel, up to a maximum of 7 jewels.
	Balloons
	Saves Ronald from losing a life if he falls down a bottomless pit. They pop after a short time (or can be popped manually with ). This item can only be used once, but Ronald can carry multiple uses of it. Costs 10,000 gold in the shop.
	1-Up
	Gives the player an extra life. Costs 5,000 gold in the shop.
	Continue
	Gives the player another continue. Costs 10,000 gold in the shop.
	Door
	Takes Ronald to the item shop, where he can trade gold for items, or to the game center, where he can play the bonus game. Enter by standing in front of it and pressing .
	Exit
	Marks the exit to the stage.

Stages

	Magical Forest

	Magical Town

	Magical Sea

	Magical Moon

Bonus Game

Bonus game

Some doors found in stages lead to the bonus game, which the player can play in exchange for 2,000 gold.

The game is a falling-tile puzzle game similar to Columns or Puyo Puyo. Groups of three tiles fall from the top of the well and must be placed by the player. The tile groups are be moved with or and rotated clockwise with or counterclockwise with . The player must match three tiles of the same kind in a row (horizontally or vertically) or diagonally to eliminate them. The tiles correspond to items in the game, and eliminating three sets of matching tiles awards the player with that item.

Tiles are under the effect of gravity, so they separate and fall to fill in any gaps after being placed or eliminated. This allows for chain reactions. Skull tiles cannot be eliminated. The game ends if the well fills and the player cannot place any more tiles.

History

Development

McDonald's Treasure Land Adventure was the first game to begin development at Treasure. However, Gunstar Heroes began development soon afterwards, and ended up being published first. Regardless, Gunstar Heroes would become commonly known as the company's first game.

Production credits

Graphic Design: K.Kimura, K.Shindoh
Program: M.Maegawa, König Ishida
Sound Design: Nazo² Suzuki, S.Murata
Design Assistant: Hiromi
Special Thanks: Noriko, Akiyan
Director: K.Kimura
Producer: M.Maegawa
Presented by: McDonald's, Sega
Produced by: Treasure

Source:

In-game credits^[6]

Magazine articles

Main article: McDonald's Treasure Land Adventure/Magazine articles.

Promotional material

Print advert in Beep! MegaDrive (JP) #1993-10: "October 1993" (1993-09-08)

Advertisement from New Paper dated December 16 1993.^[7]

Physical scans

Sega Retro Average

Publication

Version

Score

1700 igr dlya Sega (RU)

50

^[9]

Aktueller Software Markt (DE)

PAL

75

^[10]

Beep! MegaDrive (JP)

NTSC-J

70

^[11]

Consoles + (FR)

83

^[12]

Electronic Gaming Monthly (US)

NTSC-U

74

^[13]

GameFan (US)

NTSC-U

89

^[14]

Game Power (IT)

NTSC

61

^[15]

GamePro (US)

NTSC-U

80

^[3]

Gamers (DE)

60

^[16]

Hippon Super (JP)

NTSC-J

50

^[17]

Joypad (FR)

PAL

73

^[18]

Sega Mega Drive Advanced Gaming (UK)

NTSC-J

66

^[19]

Mega (UK)

NTSC-J

55

^[20]

Mega Action (UK)

NTSC-J

88

^[21]

Mega Fun (DE)

NTSC-J

81

^[22]

MegaTech (UK)

NTSC

84

^[23]

Mean Machines Sega (UK)

NTSC-J

81

^[24]

Megazone (AU)

PAL

58

^[5]

Player One (FR)

80

^[25]

Power Up! (UK)

78

^[26]

ProGames (BR)

50

^[27]

Sega Magazine (UK)

PAL

76

^[4]

Sega Magazine (UK)

PAL

76

^[28]

Sega Power (UK)

NTSC-J

69

^[29]

Sega Pro (UK)

NTSC-J

84

^[30]

Sega Zone (UK)

NTSC-J

80

^[31]

Sega Force (SE)

77

^[32]

Sega Saturn Magazine (JP)

NTSC-J

79

^[33]

Sonic the Comic (UK)

PAL

80

^[34]

Supergame (BR)

73

^[35]

Supersonic (FR)

87

^[36]

Todo Sega (ES)

88

^[37]

Tricks 16 bit (RU)

74

^[38]

Video Games (DE)

NTSC-U

72

^[39]

	74
Based on 34 reviews

McDonald's Treasure Land Adventure

Mega Drive, JP
Cover
Cart Manual

Mega Drive, US
Cover
Cart Manual

Mega Drive, EU (Blue Box)
Cover
Cart Manual

Mega Drive, EU (Black Box)
Cover
Cart Manual

Mega Drive, SE (rental; Hent; orange)
Cover
Cart Manual

Mega Drive, BR
Cover
Cart

Mega Drive, AS^†
Cover
Cart Manual

Technical information

Main article: McDonald's Treasure Land Adventure/Technical information.

References

↑ File:MDTLA MD JP Box.jpg
↑ ^2.0 ^2.1 https://sega.jp/history/hard/megadrive/software.html (Wayback Machine: 2020-07-20 09:51)
↑ ^3.0 ^3.1 ^3.2 GamePro, "January 1994" (US; 199x-xx-xx), page 65
↑ ^4.0 ^4.1 ^4.2 Sega Magazine, "February 1994" (UK; 1994-01-10), page 102
↑ ^5.0 ^5.1 Megazone, "December 1993" (AU; 1993-12-01), page 40
↑ File:McDonald's Treasure Land Adventure MD credits.pdf
↑ https://eresources.nlb.gov.sg/newspapers/Digitised/Article/newpaper19931216-1.2.106.1?ST=1&AT=filter&DF=&DT=&AO=false&NPT=&L=&CTA=&NID=&CT=&WC=&YR=1993&SortBy=Oldest&K=sega&KA=sega&P=7&Display=0&filterS=0&QT=sega&oref=article
↑ GamesMaster, "January 1994" (UK; 1993-12-16), page 106
↑ 1700 igr dlya Sega, "" (RU; 2001-xx-xx), page 126
↑ Aktueller Software Markt, "August 1994" (DE; 1994-07-04), page 31
↑ Beep! MegaDrive, "October 1993" (JP; 1993-09-08), page 23
↑ Consoles +, "Mars 1994" (FR; 1994-0x-xx), page 142
↑ Electronic Gaming Monthly, "December 1993" (US; 1993-xx-xx), page 49
↑ GameFan, "Volume 2, Issue 1: December 1993" (US; 1993-xx-xx), page 28
↑ Game Power, "Gennaio 1994" (IT; 199x-xx-xx), page 98
↑ Gamers, "März/April 1994" (DE; 1994-03-04), page 63
↑ Hippon Super, "October 1993" (JP; 1993-09-03), page 41
↑ Joypad, "Juin 1994" (FR; 1994-0x-xx), page 124
↑ Sega Mega Drive Advanced Gaming, "January 1994" (UK; 1993-1x-xx), page 28
↑ Mega, "January 1994" (UK; 1993-12-16), page 64
↑ Mega Action, "Christmas 1993" (UK; 1993-12-02), page 40
↑ Mega Fun, "02/94" (DE; 1994-01-19), page 74
↑ MegaTech, "December 1993" (UK; 1993-11-20), page 70
↑ Mean Machines Sega, "December 1993" (UK; 1993-10-xx), page 120
↑ Player One, "Mars 1994" (FR; 1994-0x-xx), page 92
↑ Power Up!, "Saturday, May 14, 1994" (UK; 1994-05-14), page 1
↑ ProGames, "Setembro 1993" (BR; 1993-0x-xx), page 33
↑ Sega Magazine, "June 1994" (UK; 1994-05-15), page 94
↑ Sega Power, "January 1994" (UK; 1993-12-02), page 48
↑ Sega Pro, "December 1993" (UK; 1993-11-11), page 52
↑ Sega Zone, "December 1993" (UK; 1993-11-25), page 38
↑ Sega Force, "2/94" (SE; 1994-02-23), page 10
↑ Sega Saturn Magazine, "September 1995" (JP; 1995-08-08), page 85
↑ Sonic the Comic, "July 22nd 1994" (UK; 1994-07-09), page 11
↑ Supergame, "Junho 1993" (BR; 1993-06-xx), page 18
↑ Supersonic, "Avril 1994" (FR; 1994-xx-xx), page 26
↑ Todo Sega, "Febrero 1994" (ES; 1994-0x-xx), page 58
↑ Tricks 16 bit, "Tricks Sega Gold 800 igr" (RU; 1998-03-20), page 112
↑ Video Games, "4/94" (DE; 1994-03-23), page 84

McDonald's Treasure Land Adventure
	Main page \| Comparisons \| Maps \| Hidden content \| Magazine articles \| Reception \| Region coding \| Technical information Prototypes: Prototype

McDonald's games for Sega systems
	Mick & Mack as the Global Gladiators (1992) \| McDonald's Treasure Land Adventure (1993)
	Mick & Mack as the Global Gladiators (1993)
	Mick & Mack as the Global Gladiators (1993) \| Donald no Magical World (1994)
	McDonald's de Asobo! (1999) \| Hello Kitty to McDonald de Asobo! (2001)
	Paso Pico McDonald's de Asobo! (2001)

[:File:MDTLA_MD_JP_Box.jpg_p-1] File:MDTLA MD JP Box.jpg

[https:.2F.2Fweb.archive.org.2Fweb.2F20200720095133.2Fhttps:.2F.2Fsega.jp.2Fhistory.2Fhard.2Fmegadrive.2Fsoftware.html-2] 2.0 ^2.1 https://sega.jp/history/hard/megadrive/software.html (Wayback Machine: 2020-07-20 09:51)

[:File:GamePro_US_054.pdf_p65-3] 3.0 ^3.1 ^3.2 GamePro, "January 1994" (US; 199x-xx-xx), page 65

[:File:SegaMagazine_UK_02.pdf_p102-4] 4.0 ^4.1 ^4.2 Sega Magazine, "February 1994" (UK; 1994-01-10), page 102

[:File:Megazone_AU_34.pdf_p40-5] 5.0 ^5.1 Megazone, "December 1993" (AU; 1993-12-01), page 40

[:File:McDonald.27s_Treasure_Land_Adventure_MD_credits.pdf_p-6] File:McDonald's Treasure Land Adventure MD credits.pdf

[7] ttps://eresources.nlb.gov.sg/newspapers/Digitised/Article/newpaper19931216-1.2.106.1?ST=1&AT=filter&DF=&DT=&AO=false&NPT=&L=&CTA=&NID=&CT=&WC=&YR=1993&SortBy=Oldest&K=sega&KA=sega&P=7&Display=0&filterS=0&QT=sega&oref=article

[8] GamesMaster, "January 1994" (UK; 1993-12-16), page 106

[9] 1700 igr dlya Sega, "" (RU; 2001-xx-xx), page 126

[:File:ASM_DE_1994-08.pdf_p31-10] Aktueller Software Markt, "August 1994" (DE; 1994-07-04), page 31

[:File:BeepMD_JP_1993-10.pdf_p23-11] Beep! MegaDrive, "October 1993" (JP; 1993-09-08), page 23

[:File:ConsolesPlus_FR_030.pdf_p142-12] Consoles +, "Mars 1994" (FR; 1994-0x-xx), page 142

[:File:EGM_US_053.pdf_p49-13] Electronic Gaming Monthly, "December 1993" (US; 1993-xx-xx), page 49

[:File:GameFan_US_0201.pdf_p28-14] GameFan, "Volume 2, Issue 1: December 1993" (US; 1993-xx-xx), page 28

[:File:GamePower_IT_24.pdf_p98-15] Game Power, "Gennaio 1994" (IT; 199x-xx-xx), page 98

[:File:Gamers_DE_1994-03.pdf_p63-16] Gamers, "März/April 1994" (DE; 1994-03-04), page 63

[17] Hippon Super, "October 1993" (JP; 1993-09-03), page 41

[:File:Joypad_FR_032.pdf_p124-18] Joypad, "Juin 1994" (FR; 1994-0x-xx), page 124

[:File:MDAG_UK_17.pdf_p28-19] Sega Mega Drive Advanced Gaming, "January 1994" (UK; 1993-1x-xx), page 28

[:File:Mega_UK_16.pdf_p64-20] Mega, "January 1994" (UK; 1993-12-16), page 64

[:File:MegaAction_UK_08.pdf_p40-21] Mega Action, "Christmas 1993" (UK; 1993-12-02), page 40

[:File:MegaFun_DE_1994-02.pdf_p74-22] Mega Fun, "02/94" (DE; 1994-01-19), page 74

[:File:MegaTech_UK_24.pdf_p70-23] MegaTech, "December 1993" (UK; 1993-11-20), page 70

[:File:MeanMachinesSega14UK.pdf_p120-24] Mean Machines Sega, "December 1993" (UK; 1993-10-xx), page 120

[:File:PlayerOne_FR_040.pdf_p92-25] Player One, "Mars 1994" (FR; 1994-0x-xx), page 92

[26] Power Up!, "Saturday, May 14, 1994" (UK; 1994-05-14), page 1

[:File:ProGames_BR_03.pdf_p33-27] ProGames, "Setembro 1993" (BR; 1993-0x-xx), page 33

[:File:SegaMagazine_UK_06.pdf_p94-28] Sega Magazine, "June 1994" (UK; 1994-05-15), page 94

[:File:SegaPower_UK_50.pdf_p48-29] Sega Power, "January 1994" (UK; 1993-12-02), page 48

[:File:SegaPro_UK_26.pdf_p52-30] Sega Pro, "December 1993" (UK; 1993-11-11), page 52

[:File:SegaZone_UK_14.pdf_p38-31] Sega Zone, "December 1993" (UK; 1993-11-25), page 38

[:File:SegaForce_SE_1994_02.pdf_p10-32] Sega Force, "2/94" (SE; 1994-02-23), page 10

[:File:SSM_JP_19950901_1995-09.pdf_p85-33] Sega Saturn Magazine, "September 1995" (JP; 1995-08-08), page 85

[34] Sonic the Comic, "July 22nd 1994" (UK; 1994-07-09), page 11

[:File:Supergame_BR_23.pdf_p18-35] Supergame, "Junho 1993" (BR; 1993-06-xx), page 18

[:File:Supersonic_FR_20.pdf_p26-36] Supersonic, "Avril 1994" (FR; 1994-xx-xx), page 26

[:File:TodoSega_ES_11.pdf_p58-37] Todo Sega, "Febrero 1994" (ES; 1994-0x-xx), page 58

[38] Tricks 16 bit, "Tricks Sega Gold 800 igr" (RU; 1998-03-20), page 112

[:File:VideoGames_DE_1994-04.pdf_p84-39] Video Games, "4/94" (DE; 1994-03-23), page 84

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McDonald's Treasure Land Adventure

From Sega Retro

Contents

Story

Gameplay

Items

Stages

Bonus Game

History

Development

Production credits

Magazine articles

Promotional material

Physical scans

Technical information

References