Mike Hayes
From Sega Retro
|
| Mike Hayes |
|---|
| Employment history: |
| Role(s): Marketing, Executive |
Michael "Mike" Hayes is an English businessman best known as the president of Sega West.
He is best-known amongst Sega fans for restoring Sega's dominance in Europe by acquiring and setting up the game development studio Sega Racing Studio (now defunct) and acquiring video game studios such as The Creative Assembly and Sports Interactive. He replaced Simon Jeffery as President Sega of America in June 2009; when this happened, the American and European divisions merged to give birth to Sega West. This made Hayes the executive at all Western Sega branches, including America, Australia, United Kingdom, Germany, and Spain.
Before joining Sega of Europe, Hayes worked as a marketer for Codemasters Ltd.
Interviews
Production history
- (; 2003) — Managing Director Publishing
- (; 2004) — Managing Director – Publishing
- (; 2004) — VP Europe - Sales and Marketing
- (; 2004) — VP - Sales and Marketing (as Michael Hayes)
- (; 2004) — VP Europe - Sales and Marketing
- (; 2004) — VP Europe - Sales and Marketing
- (; 2005) — COO of SEGA Europe
- (; 2005) — COO
- (; 2005) — Sega Europe Staff (as Michael Hayes)
- (; 2004) — Managing Director (as Michael Hayes)
- (; 2004) — Managing Director[1]
- (; 2005) — Managing Director – Publishing
- (; 2005) — President/COO of
- (; 2005) — President & COO
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- (; 2005) — President/COO (as Michael Hayes)
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- (; 2006) — President/COO of SEGA Europe
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- (; 2006) — President/COO (as Michael Hayes)
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- (; 2006) — President/COO (as Michael Hayes)
- (; 2006) — President, COO
- (; 2005) — President/COO, Sega of Europe
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- (; 2005) — President/COO of SEGA Europe
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- (; 2006) — Localization
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- (; 2007) — COO of Sega Europe
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- (; 2006) — VP Europe - Sales and Marketing
- (; 2007) — President/COO
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- (; 2007) — President/COO (as Michael Hayes)
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- (; 2007) — President and COO
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- (; 2007) — President and COO (as Michael Hayes)
- (; 2007) — President/COO (as Michael Hayes)
- (; 2007) — President/COO (as Michael Hayes)
- (; 2008) — President/COO (as Michael Hayes)
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- (; 2009) — CEO
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- (; 2009) — CEO
- (; 2009) — CEO for and
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- (; 2009) — CEO
- (; 2009) — President & COO
- (; 2009) — CEO
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- (; 2010) — CEO for SEGA of Europe and SEGA of America
- (; 2010) — CEO
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- (; 2010) — CEO for SEGA of Europe and SEGA of America
- (; 2010) — CEO for SEGA of Europe and SEGA of America
- (; 2010) — President/COO Sega West
- (; 2010) — CEO
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- (; 2010) — CEO
- (; 2010) — President/COO SEGA West
- (; 2010) — President & COO
- (; 2010) — CEO
- (; 2010) — CEO
- (; 2010) — CEO for SEGA of Europe and SEGA of America
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- (; 2011) — CEO for SEGA of America
- (; 2011) — CEO for SEGA of Europe
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- (; 2012) — CEO for SEGA of Europe and
- (; 2012) — CEO
- (; 2012) — CEO for SEGA of Europe and (as Michael Hayes)
- (; 2012) — CEO (as Michael Hayes)
- (; 2012) — CEO
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- (; 2023) — CEO
- (; ?) —
- Worldwide Soccer Manager 2005 (2004) — Managing Director, Publishing
- Worldwide Soccer Manager 2006 (2005) — Sega Europe COO
- The Rub Rabbits! (2005) — President/COO of SEGA Europe
- Worldwide Soccer Manager 2007 (2006) — President/COO of SEGA Europe
- Billy Hatcher and the Giant Egg (2006) — President/COO of SEGA Europe (PC Version)
- Universe at War: Earth Assault (2007) — President/COO of SEGA Europe
- Full Auto 2: Battlelines (2007) — President/COO of SEGA Europe
- Medieval II: Total War: Kingdoms (2007) — President/COO of SEGA Europe
- Sonic the Hedgehog 2 (2007) — President/COO of SEGA Europe (Xbox 360 port)
- The Club (2008) — President/COO of SEGA Europe
- Empire: Total War (2009) — President/COO of SEGA Europe
- Stormrise (2009) — President/COO of SEGA Europe
References
| Presidents of Sega Europe |
|---|
| Naoya Tsurumi (200x-2005) | Mike Hayes (2005-2012) | Jurgen Post (2012-2017) | Chris Bergstresser (2017) | Gary Dale (2018-2024) | Jurgen Post (2024-) |
| Presidents of Sega Enterprises USA |
|---|
| Gene Lipkin (1985-1986) | Ned DeWitt | Tom Petit (1988-1994) | Alan Stone (1994-1996) | Howell Ivy (1996-2004) |
Co-president: David Rosen (1985-1996) |
| Presidents of Sega of America |
| Bruce Lowry (1986-1989) | | Michael Katz (1989-1990) | Tom Kalinske (1990-1996) | Bernie Stolar (1998-1999) | Peter Moore (1999-2003) | Hideaki Irie (2003-2005) | Simon Jeffery (2005-2009) | Mike Hayes (2009-2012) | John Cheng (2012-2018) | Ian Curran (2018)
Co-president: David Rosen (1986-1996) |