Sega Amusements International
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|Sega Amusements International|
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Sega Amusements International Ltd. (SAI), often trading as just Sega Amusements, was a wholly owned subsidiary of Sega that focuses primarily on arcade machines which they distribute internationally. It was formed when merging Sega Amusements USA and Sega Amusements Europe.
On March 25th 2021, Sega sold its stake in Sega Amusements International to Kaizen Entertainment Ltd., citing poor sales as a result of the COVID-19 pandemic. As Kaizen Entertainment was founded by CEO Paul Williams, this represented a management buyout; SAI would continue to license the Sega brand, but would be a wholly independent company.
- Paul Williams: Chief Executive Officer
- Maria Carmen Villarroya: Sales Manager for Australia, Belgium, Egypt, Iran, Iraq, Israel, Italy, Kuwait, Lebanon, Netherlands, New Zeland, Oman, Poland, Portugal, Qatar, Saudi Arabia, Spain, Syria, UAE, Yemen
- Steve D'Arcy: Sales Manager for Albania , Austria, Bangladesh, Bosnia and Herzegovina, Bulgaria, Croatia,Czech Republic, Denmark, Estonia, Faroe Islands, Finland, Germany, Hungary, Iceland, India, Latvia, Lichtenstein, Lithuania, Luxembourg, Macedonia, Malta, Moldova, Montenegro, Norway, Romania, Serbia, Slovakia, Slovenia, Sweden, Switzerland
- Martin Riley: Sales Manager for Armenia, Azerbajian, Belarus, Cambodia, Central Africa, Cyprus, France, Georgia, Greece, Hong Kong, India, Indonesia, Kazakhstan, Malysia, Mongolia, Morocco, Myanmar, North Africa, Philippines, Russia, Singapore, Southern Africa, Taiwan, Tajikistan, Thailand, Turkey, Turkmenistan, Ukraine, Uzbekistan, Vietnam
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