Sega Prize Europe

From Sega Retro

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Sega Prize Europe
Founded: 2007-05
Headquarters: London, United Kingdom

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Sega Prize Europe was a division within Sega Amusements Europe which focused specifically on prizes made available via Sega UFO Catcher machines.

Like the original Japanese Sega Prize, Sega Prize Europe specialised in manufacturing and obtaining products which are suitable for all ages ("Sega Safe" is a term they like to use). The difference is that whereas Sega Prize stock Japan, Sega Prize Europe cover Europe, Russia and Africa. Sega Prize USA covered North and South America, before both it and Sega Prize Europe became Sega Prize International.

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