Yasuhiro Nishiyama

Yasuhiro Nishiyama
Date of birth: 1975 (age 48-49)
Employment history: Sega Enterprises (1997 – ) Overworks Sega WOW Sega Divisions: Sega AM1 Sega R&D1 Sega Interactive Divisions: R&D1 Sega (?? – 2024) Sugorocks
Role(s): Producer

Yasuhiro Nishiyama (西山 泰弘) is a former Sega of Japan businessman and producer. Choosing the company for its involvement with arcades, he applied to work in sales for Sega in 1997, but was seconded to the quality assurance department instead. After less than a year there he transferred to hardware development, where he was involved in the creation of the Mil-CD format for the Dreamcast.

Due to his relative inexperience with hardware, Nishiyama soon switched again to software production at Overworks. He first assisted with several Guru Guru Onsen instalments, and went on to successfully become the Dragon Treasure and Sangokushi Taisen series producer. By the late 2000s at AM1, he was one of Sega's most prolific producers, simultaneously covering 7-10 arcade titles at once whilst also contributing to the launches of new business ventures such as golf simulators (Let's Go Golf!), interactive urinals (Toylets), mobile games (Sega Networks) and casino machines (Sega Sammy Creation).

From the late 2010s, Nishiyama focused less on arcades, launching the eSports push for the Puyo Puyo games and overseeing the NFT browser version of Sangokushi Taisen developed with double jump.tokyo. He established his own company, Sugorocks, on January 4, 2024, serving as its head executive of several other former Sega personnel including Naoyuki Miyoshi and Mitsuhiro Shimano.

Production history

Games

• Flag to Flag (Dreamcast; 1999) — Thanks to
• Skies of Arcadia (Dreamcast; 2000) — スペシャルサンクス (as 西山 泰弘)
• Guru Guru Onsen 2 (Dreamcast; 2001) — ネットワークマネジメント (as 西山 泰弘)
• Dragon Treasure (NAOMI; 2003) — Producer
• Dragon Treasure II (NAOMI; 2004) — Producer (as 西山 泰弘)
• Sakura Taisen V Episode 0: Kouya no Samurai Musume (PlayStation 2; 2004) — プロデューサー (as 西山泰弘)
• Sangokushi Taisen (Chihiro Satellite Terminal; 2005) — Producer
• Monopoly The Medal (System SP; 2005) — Producer
• Dragon Treasure III (NAOMI; 2005) — Producer (as 西山 泰弘)
• The House of the Dead 4 (Lindbergh; 2005) — Producer
• Ami-Gyo (Lindbergh; 2006) — Producer
• Ami-Gyo (Lindbergh; 2006) — Gameplay
• Sangokushi Taisen 2 (Chihiro Satellite Terminal; 2006) — Producer
• Sangokushi Taisen DS (Nintendo DS; 2007) — 監修 (as 西山 泰弘)
• 2 Spicy (Lindbergh Red; 2007) — Producer
• Network Taisen Quiz Answer X Answer (Lindbergh Red; 2007) — Producer
• Sangokushi Taisen 3 (Lindbergh; 2007) — Producer
• Sega Superstars Tennis (PlayStation 3; 2008) — AM1
• Sega Superstars Tennis (Wii; 2008) — AM1
• Sega Superstars Tennis (Nintendo DS; 2008) — AM1
• The House of the Dead 2 & 3 Return (Wii; 2008) — Special Thanks
• Rambo (Lindbergh Red EX; 2008) — Chief Producer
• Ai Sareruyori Ai Shitai: The House of the Dead EX (Lindbergh Red; 2008) — Chief Producer
• Network Taisen Quiz Answer X Answer 2 (Lindbergh Red; 2008) — Producer
• Hummer Extreme Edition (Lindbergh; 2009) — Sopecial Thanks
• StarHorse Progress Returns (NAOMI; 2009) — Special Thanks
• StarHorse 2 Fifth Expansion (Medal game; 2009) — Special Thanks
• Sonic & Sega All-Stars Racing (Xbox 360; 2010) — AM1 R&D
• Sonic & Sega All-Stars Racing (Wii; 2010) — AM1 R&D
• Sonic & Sega All-Stars Racing (Nintendo DS; 2010) — AM1 R&D
• StarHorse 2 Final Destination (Medal game; 2010) — Special Thanks
• Sengoku Taisen (RingEdge; 2010) — Producer (as 西山 泰弘)
• Rekishi Taisen Gettenka: Tenkaichi Battle Royale (Nintendo DS; 2010) — チーフプロデューサー (as にしやま やすひろ)
• Initial D Arcade Stage 6 AA (RingEdge; 2011) — Supporters
• The House of the Dead 4 (PlayStation 3; 2012) — Special Thanks
• Maimai (RingEdge 2; 2012) — Executive Producer
• Initial D Arcade Stage 7 AA X (RingEdge; 2012) — Supporters
• Code of Joker (RingEdge 2; 2013) — Producer
• StarBoat Progress (RingEdge; 2013) — SPECIAL THANKS
• StarHorse 3 Season II: Blaze of Glory (RingEdge 2; 2013) — Special Thanks
• Chain Chronicle (Android; 2013) — Executive Producer
• Chain Chronicle (iOS; 2013) — Executive Producer
• Puyo Puyo!! Quest Arcade (RingEdge; 2013) — プロデューサー (as 西山 泰弘)
• Hero Bank Arcade (Nu SX; 2014) — General Producer
• Initial D Arcade Stage 8 Infinity (RingEdge; 2014) — Supporters
• Wonderland Wars (Nu; 2015) — General Producer
• StarHorse 3 Season IV: Dream on the Turf (RingEdge 2; 2015) — Special Thanks
• Sanpoke: Sangokushi Taisen Pocket (Android; 2017) — General Producers
• Sanpoke: Sangokushi Taisen Pocket (iOS; 2017) — General Producers
• StarHorse 3 Season VI: Full Throttle (RingEdge 2; 2017) — Special Thanks
• Puyo Puyo Champions (Nintendo Switch; 2018) — eSports Promotion
• Let's Go Golf! (Mid-size attraction; ?) — Producer

Music

• The House of the Dead 4 Original Sound Tracks (CD; 2005) — Producer
• The Works III (CD; 2019) — Special Thanks to

Hardware

• Sega Dreamcast (Dreamcast; 1998)
• Toylets (??; 2011) — General Producer

Interviews

Some or all of the following content should be mirrored on Sega Retro (or Retro CDN).

• SEGA VOICE interview (August 21, 2003)
• Toru Okawa & Yasuhiro Nishiyama interview by 4Gamer (2005)
• SEGA VOICE interview Part 1 (April 21, 2005)
• SEGA VOICE interview Part 2 (August 11, 2005)
• SEGA VOICE interview with Yasuhiro Nishiyama & Takashi Oda (February 16, 2006)
• SEGA VOICE interview with Yasuhiro Nishiyama & Hideyuki Isobe (August 30, 2007)
• Yasuhiro Nishiyama interview by Sega Interactive

Photographs

Main article: Photos of Yasuhiro Nishiyama

External links

• Yasuhiro Nishiyama on LinkedIn