Difference between revisions of "Mike Hayes"

Latest revision as of 13:22, 7 February 2024

Mike Hayes

Employment history: Sega Europe Sega of America
Role(s): Marketing, Executive

Michael "Mike" Hayes is an English businessman best known as the president of Sega West.

He is best-known amongst Sega fans for restoring Sega's dominance in Europe by acquiring and setting up the game development studio Sega Racing Studio (now defunct) and acquiring video game studios such as The Creative Assembly and Sports Interactive. He replaced Simon Jeffery as President Sega of America in June 2009; when this happened, the American and European divisions merged to give birth to Sega West. This made Hayes the executive at all Western Sega branches, including America, Australia, United Kingdom, Germany, and Spain.

Before joining Sega of Europe, Hayes worked as a marketer for Codemasters Ltd.

Interviews

Interview: Mike Hayes (2012-08-17) by Edge

Production history

Astro Boy: Omega Factor (Game Boy Advance; 2003) — Managing Director Publishing
Headhunter Redemption (PlayStation 2; 2004) — Managing Director – Publishing
Sega Superstars (PlayStation 2; 2004) — VP Europe - Sales and Marketing
Feel the Magic: XY/XX (Nintendo DS; 2004) — VP - Sales and Marketing (as Michael Hayes)
Sonic Mega Collection Plus (PlayStation 2; 2004) — VP Europe - Sales and Marketing
Sonic Mega Collection Plus (Xbox; 2004) — VP Europe - Sales and Marketing
Puyo Pop Fever (PlayStation Portable; 2004) — President and COO
World Snooker Championship 2005 (PlayStation Portable; 2005) — COO of SEGA Europe
NHL Eastside Hockey Manager 2005 (Windows PC; 2005) — COO
OutRun 2 (Xbox; 2004) — Managing Director (as Michael Hayes)
Altered Beast (PlayStation 2; 2005) — Sega Europe Staff (as Michael Hayes)
Worms Forts: Under Siege (PlayStation 2; 2004) — Managing Director^[1]
Sega Classics Collection (PlayStation 2; 2005) — President/COO of SEGA Europe
Sonic Gems Collection (PlayStation 2; 2005) — President & COO
Sonic Gems Collection (GameCube; 2005) — President & COO
Spartan: Total Warrior (GameCube; 2005) — President/COO
Sega Casino (Nintendo DS; 2005) — COO
Sonic Rush (Nintendo DS; 2005) — President and COO
Super Monkey Ball: Touch & Roll (Nintendo DS; 2005) — President and COO
Yakuza (PlayStation 2; 2005) — President/COO (as Michael Hayes)
Shadow the Hedgehog (PlayStation 2; 2005) — President/COO
Shadow the Hedgehog (GameCube; 2005) — President/COO
Shadow the Hedgehog (Xbox; 2005) — President/COO
Bleach: The Blade of Fate (Nintendo DS; 2006) — President/COO
Virtua Tennis: World Tour (PlayStation Portable; 2005) — President/COO
Medieval: Total War (Windows PC; 2006) — President/COO of SEGA Europe
Sonic Riders (PlayStation 2; 2006) — President/COO
Sonic Riders (GameCube; 2006) — President/COO
Sonic Riders (Xbox; 2006) — President/COO
Let's Make a Soccer Team! (PlayStation 2; 2006) — President/COO
OutRun 2006: Coast 2 Coast (PlayStation 2; 2006) — President/COO^[2]
OutRun 2006: Coast 2 Coast (PlayStation Portable; 2006) — President
OutRun 2006: Coast 2 Coast (PlayStation Portable; 2006) — COO
OutRun 2006: Coast 2 Coast (Xbox; 2006) — President/COO (as Michael Hayes)
Virtua Pro Football (PlayStation 2; 2006) — President / COO (as Michael Hayes)
Rome: Total War - Alexander (Windows PC; 2006) — President/COO of SEGA Europe
OutRun 2006: Coast 2 Coast (Windows PC; 2006) — President/COO (as Michael Hayes)
Super Monkey Ball Adventure (GameCube; 2006) — President, COO
Condemned (Xbox 360; 2005) — President/COO, Sega of Europe
Phantasy Star Universe (Windows PC; 2006) — President/COO
Phantasy Star Universe (PlayStation 2; 2006) — President/COO
Full Auto (Xbox 360; 2006) — President/COO^[3]
Rome: Total War - Barbarian Invasion (Windows PC; 2005) — President/COO of SEGA Europe
Charlotte's Web: Wilbur and Friends (Windows PC; 2006) — President/COO
Sonic Riders (Windows PC; 2006) — President/COO
Sega Mega Drive Collection (PlayStation Portable; 2006) — President/COO
Sonic Rivals (PlayStation Portable; 2006) — President/COO
Super Monkey Ball: Banana Blitz (Wii; 2006) — President and COO
Yakuza 2 (PlayStation 2; 2006) — President/COO (as Michael Hayes)
Mystery Dungeon: Shiren the Wanderer (Nintendo DS; 2006) — Localization
Phantasy Star Universe (Xbox 360; 2006) — President/COO
Sonic the Hedgehog (PlayStation 3; 2006) — President/COO
Sonic the Hedgehog (Xbox 360; 2006) — President/COO
World Snooker Championship 2007 (PlayStation Portable; 2007) — COO of Sega Europe
Virtua Tennis 3 (PlayStation 3; 2007) — President/COO
Sonic Mega Collection Plus (Windows PC; 2006) — VP Europe - Sales and Marketing
Sonic and the Secret Rings (Wii; 2007) — President/COO
After Burner: Black Falcon (PlayStation Portable; 2007) — President/COO
Medieval II: Total War (Windows PC; 2006) — President/COO
Crush (PlayStation Portable; 2007) — President/COO
Brain Assist (Nintendo DS; 2007) — President/COO (as Michael Hayes)
Alien Syndrome (PlayStation Portable; 2007) — President/COO
Rome: Total War (Steam; 2007) — President/COO of SEGA Europe
Sonic Rush Adventure (Nintendo DS; 2007) — President and COO
Ghost Squad (Wii; 2007) — President/COO
Dinosaur King (Nintendo DS; 2007) — President and COO (as Michael Hayes)
Mario & Sonic at the Olympic Games (Wii; 2007) — President/COO (as Michael Hayes)
NiGHTS: Journey of Dreams (Wii; 2007) — President/COO (as Michael Hayes)
Mario & Sonic at the Olympic Games (Nintendo DS; 2008) — President/COO (as Michael Hayes)
Sega Rally Revo (PlayStation Portable; 2007) — President/COO
Sega Superstars Tennis (PlayStation 3; 2008) — President/COO
Sega Superstars Tennis (Wii; 2008) — President/COO
Sega Superstars Tennis (Nintendo DS; 2008) — President/COO
Viking: Battle for Asgard (Xbox 360; 2008) — President/COO
Valkyria Chronicles (PlayStation 3; 2008) — President/COO
Iron Man (Xbox 360; 2008) — President & COO
The Incredible Hulk (Nintendo DS; 2008) — President/COO
The Incredible Hulk (Windows PC; 2008) — President/COO
Happy Tree Friends: False Alarm (Xbox 360; 2008) — President and COO
Super Monkey Ball (iOS; 2008) — President/COO
Space Siege (Windows PC; 2008) — President/COO
Crazy Taxi: Fare Wars (PlayStation Portable; 2007) — President/COO
Sega Presents Touch Darts (Nintendo DS; 2007) — President/COO
Golden Axe: Beast Rider (Xbox 360; 2008) — President/COO
Yakuza 3 (PlayStation 3; 2009) — CEO
Sonic and the Black Knight (Wii; 2009) — President/COO
Infinite Space (Nintendo DS; 2009) — CEO
Sonic Chronicles: The Dark Brotherhood (Nintendo DS; 2008) — President/COO
The House of the Dead: Overkill (Wii; 2009) — President/COO
Phantasy Star Portable 2 (PlayStation Portable; 2009) — CEO
Phantasy Star Portable 2 (PlayStation Portable; 2009) — CEO for SEGA of Europe and SEGA of America
Football Manager 2008 (Windows PC; ?) — SEGA Europe Limited
Jambo! Safari: Animal Rescue (Nintendo DS; 2009) — CEO
Jambo! Safari: Animal Rescue (Nintendo DS; 2009) — President & COO
Valkyria Chronicles II (PlayStation Portable; 2009) — CEO
Resonance of Fate (Xbox 360; 2009) — CEO
Sonic & Sega All-Stars Racing (Xbox 360; 2010) — CEO for SEGA of Europe and SEGA of America
Aliens vs. Predator (Xbox 360; 2010) — CEO
Aliens vs. Predator (Windows PC; 2010) — CEO
Sonic & Sega All-Stars Racing (Wii; 2010) — CEO for SEGA of Europe and SEGA of America
Sonic & Sega All-Stars Racing (Nintendo DS; 2010) — CEO for SEGA of Europe and SEGA of America
Sonic Classic Collection (Nintendo DS; 2010) — President/COO Sega West
Sonic Classic Collection (Nintendo DS; 2010) — CEO
Yakuza 4 (PlayStation 3; 2010) — CEO
Iron Man 2 (Xbox 360; 2010) — CEO
Iron Man 2 (Xbox 360; 2010) — President/COO SEGA West
Gunblade NY & LA Machineguns (Wii; 2010) — CEO
Sonic the Hedgehog 4 Episode I (iOS; 2010) — CEO
Vanquish (PlayStation 3; 2010) — CEO for SEGA of Europe and SEGA of America
Sonic Colours (Wii; 2010) — CEO
Crazy Taxi (Xbox 360; 2010) — CEO
Crazy Taxi (PlayStation 3; 2010) — CEO
Super Monkey Ball 3D (Nintendo 3DS; 2011) — CEO
Conduit 2 (Wii; 2011) — CEO
Thor: God of Thunder (Nintendo DS; 2011) — CEO
Virtua Tennis 4 (Wii; 2011) — CEO
Yakuza: Dead Souls (PlayStation 3; 2011) — CEO
Virtua Tennis 4 (Windows PC; 2011) — CEO
Virtua Tennis 4 (PlayStation 3; 2011) — CEO
Virtua Tennis 4 (Xbox 360; 2011) — CEO
Captain America: Super Soldier (Nintendo DS; 2011) — CEO
Captain America: Super Soldier (Xbox 360; 2011) — CEO
Rise of Nightmares (Xbox 360; 2011) — CEO for SEGA of America
Rise of Nightmares (Xbox 360; 2011) — CEO for SEGA of Europe
Aliens: Infestation (Nintendo DS; 2011) — CEO
Guardian Heroes (Xbox 360; 2011) — CEO
Daytona USA (PlayStation 3; 2011) — CEO
Daytona USA (Xbox 360; 2011) — CEO
Renegade Ops (Steam; 2011) — CEO
Sonic Generations (Steam; 2011) — CEO
Sonic Generations (Windows PC; 2011) — CEO
Sonic Generations (Xbox 360; 2011) — CEO
Sonic Generations (PlayStation 3; 2011) — CEO
Sonic Generations (Nintendo 3DS; 2011) — CEO
Mario & Sonic at the London 2012 Olympic Games (Wii; 2011) — CEO
Sonic the Hedgehog CD (PlayStation 3; 2011) — CEO
Rhythm Thief & the Emperor's Treasure (Nintendo 3DS; 2012) — CEO for SEGA of Europe and SEGA of America
Rhythm Thief & the Emperor's Treasure (Nintendo 3DS; 2012) — CEO
Binary Domain (Xbox 360; 2012) — CEO for SEGA of Europe and SEGA of America (as Michael Hayes)
Binary Domain (Xbox 360; 2012) — CEO (as Michael Hayes)
Mario & Sonic at the London 2012 Olympic Games (Nintendo 3DS; 2012) — CEO
Super Monkey Ball 2: Sakura Edition (Android; 2012) — CEO
The House of the Dead 4 (PlayStation 3; 2012) — CEO
Sonic the Hedgehog 4 Episode II (Xbox 360; 2012) — CEO
Sega Vintage Collection: Alex Kidd & Co. (Xbox 360; 2012) — CEO
Sega Vintage Collection: Monster World (Xbox 360; 2012) — CEO
Sega Vintage Collection: Golden Axe (Xbox 360; 2012) — CEO
Sega Vintage Collection: Streets of Rage (Xbox 360; 2012) — CEO
Super Monkey Ball: Banana Splitz (PlayStation Vita; 2012) — CEO
Hell Yeah! Wrath of the Dead Rabbit (Steam; 2012) — CEO
Sega Vintage Collection: ToeJam & Earl (Xbox 360; 2012) — CEO
ChuChu Rocket! (Android; 2011) — CEO
Sonic Colours: Ultimate (Xbox One; 2021) — CEO
Sonic Colours: Ultimate (PlayStation 4; 2021) — CEO
Sonic Colours: Ultimate (Nintendo Switch; 2021) — CEO
Sonic Colours: Ultimate (Epic Games Store; 2021) — CEO
Sonic Colours: Ultimate (Steam; 2023) — CEO
Football Manager 2010 (Windows PC; ?) — SEGA Europe

Worldwide Soccer Manager 2005 (2004) — Managing Director, Publishing
Worldwide Soccer Manager 2006 (2005) — Sega Europe COO
The Rub Rabbits! (2005) — President/COO of SEGA Europe
Worldwide Soccer Manager 2007 (2006) — President/COO of SEGA Europe
Billy Hatcher and the Giant Egg (2006) — President/COO of SEGA Europe (PC Version)
Universe at War: Earth Assault (2007) — President/COO of SEGA Europe
Full Auto 2: Battlelines (2007) — President/COO of SEGA Europe
Medieval II: Total War: Kingdoms (2007) — President/COO of SEGA Europe
Sonic the Hedgehog 2 (2007) — President/COO of SEGA Europe (Xbox 360 port)
The Club (2008) — President/COO of SEGA Europe
Empire: Total War (2009) — President/COO of SEGA Europe
Stormrise (2009) — President/COO of SEGA Europe

References

Presidents of Sega Europe
Naoya Tsurumi (200x-2005) \| Mike Hayes (2005-2012) \| Jurgen Post (2012-2017) \| Chris Bergstresser (2017) \| Gary Dale (2018-2024) \| Jurgen Post (2024-)

Presidents of Sega Enterprises USA
Gene Lipkin (1985-1986) \| Ned DeWitt \| Tom Petit (1988-1994) \| Alan Stone (1994-1996) \| Howell Ivy (1996-2004) \| Co-president: David Rosen (1985-1996)
Presidents of Sega of America
Bruce Lowry (1986-1989) \| \| Michael Katz (1989-1990) \| Tom Kalinske (1990-1996) \| Bernie Stolar (1998-1999) \| Peter Moore (1999-2003) \| Hideaki Irie (2003-2005) \| Simon Jeffery (2005-2009) \| Mike Hayes (2009-2012) \| John Cheng (2012-2018) \| Ian Curran (2018) Co-president: David Rosen (1986-1996)

[:File:Worms_Forts_PS2_FR_Manual.pdf_p32-1] File:Worms Forts PS2 FR Manual.pdf, page 32

[:File:OutRun2006_PS2_US_Manual.pdf_p16-2] File:OutRun2006 PS2 US Manual.pdf, page 16

[:File:FullAuto_360_US_Manual.pdf_p23-3] File:FullAuto 360 US Manual.pdf, page 23

[1]

[2]

[3]

@@ Line 27: / Line 27: @@
 [[Category:Use ProductionHistory template]]
 {{multicol|
-*''[[Worms Forts: Under Siege!]]'' (2004) — Managing Director
 *''[[Worldwide Soccer Manager 2005]]'' (2004) — Managing Director, Publishing
 *''[[Worldwide Soccer Manager 2006]]'' (2005) — Sega Europe COO
-*''[[Spartan: Total Warrior]]'' (2005) — President/COO of SEGA Europe
 *''[[The Rub Rabbits!]]'' (2005) — President/COO of SEGA Europe
 *''[[Worldwide Soccer Manager 2007]]'' (2006) — President/COO of SEGA Europe
-*''[[Condemned: Criminal Origins]]'' (2006) — President/COO of SEGA Europe
-*''[[Charlotte's Web]]'' (2006) — President/COO of SEGA Europe
 *''[[Billy Hatcher and the Giant Egg]]'' (2006) — President/COO of SEGA Europe (PC Version)
-*''[[Virtua Tennis 3]]'' (2007) — President/COO of SEGA Europe
 *''[[Universe at War: Earth Assault]]'' (2007) — President/COO of SEGA Europe
 *''[[Full Auto 2: Battlelines]]'' (2007) — President/COO of SEGA Europe
 *''[[Medieval II: Total War: Kingdoms]]'' (2007) — President/COO of SEGA Europe
-*''[[SEGA Rally Revo]]'' (2007) — President/COO of SEGA Europe
 *''[[Sonic the Hedgehog 2]]'' (2007) — President/COO of SEGA Europe (Xbox 360 port)
-*''[[Viking: Battle for Asgard]]'' (2008) — President/COO of SEGA Europe
 *''[[The Club]]'' (2008) — President/COO of SEGA Europe
-*''[[Iron Man]]'' (2008) — President/COO of SEGA Europe
-*''[[Space Siege]]'' (2008) — President/COO of SEGA Europe
 *''[[Empire: Total War]]'' (2009) — President/COO of SEGA Europe
 *''[[Stormrise]]'' (2009) — President/COO of SEGA Europe

Difference between revisions of "Mike Hayes"

From Sega Retro

Latest revision as of 13:22, 7 February 2024

Interviews

Production history

References