History of Sega in South Africa

History of Sega in South Africa
Official Sega distributor(s): Prima Toys (198x-198x), Consumer Electronics (199x-199x), World Web Entertainment (2003-2008), Numetro (2009-2012), Apex Interactive (2012-2017), Ster Kinekor Entertainment (2012-2018), Gamefinity (2018-present)

---

This short article is in need of work. You can help Sega Retro by adding to it.

---

Apparently the first Sega console released in South Africa was the SC-3000.

Sega Master System I was released by Prima Toys .

In 90s Consumer Electronics was the distributor of Sega. The Sega Mega Drive, Sega Mega-CD II, Sega 32X, Sega Game Gear and Sega Master System model II were released. Sega consoles appeared in various regional systems. The consoles and games were in the Asian PAL and European PAL systems.

Before 1994, many video games in South Africa were gray imports from America and Japan. These products have gained big popularity in places where official products were not available. Imported American version of SNES cost R800, Sega Genesis cost slightly less and Sega CD cost over R1000. Throughout the 90s, the bootleg market of Sega had been growing fairly well, along with Sega clones such as the KW-501 sold by local South African retailers. Master System mulitcarts were very popular here.

Sega Saturn was also released in the country, however, it is not known who distributed it.

All games after Dreamcast are sold in the European standard by Sega Europe under many distributors. World Web Entertainment distributed games first from Empire and Xplosiv and from 2003 all Sega games. From 2009 to 2012, the distributor was Numetro.From 2012, Sega Europe's distributor in this country was Ster Kinekor Entertainment.In 2018, the company was sold to Filmfinity and Gamefinity. Filmfinity distributes films and Gamefinity distributes games. Sega Mega Drive Classic was sold from 2016 by Apex Interactive.Apex also sold some Sega games on a PC.