History of Sega in Malaysia

History of Sega in Malaysia


Official Sega distributor(s): Hi-Star Electronics (1990-1993), Wywy Group (1993-xxxx), New Era (2005-2016), Play Interactive (2016-2018), Epicsoft Asia (2018-present), Sega Singapore (2022-present)

This teeny-tiny article needs some work. You can help us by expanding it.

Sega Master System was sold by local distributors from at least 1987.^[1]

The premiere of Sega Mega Drive in Malaysia took place in January 1990.^[2] The system was distributed once again by few authorized distrbutors like Micro Genius and Mario Family Games and 500 units were sold until June 1990.^[3]^[4]

From June 1990, Hi-Star Electronics became the sole agent of Sega in Southeast Asia and Gan & Beng Electronics had a showroom.^[5] In addition to Mega Drive, Hi-Star also sold Game Gear.

In September 1993, Wywy Group began distributing Sega products in this region. They appointed Dorema Distribution to sell Sega products^[6](Sega Game Gear^[7], Sega Mega Drive^[8], Sega Mega CD, Multi-Mega^[9], Sega 32X^[10] all in PAL, NTSC Sega Nomad and Sega Saturn, Mega Drive clone called Magic 2).

From 2005, New Era distributed Sega titles,^[11], but from 2016 games were sold by Play Interactive.

In 2010s, Sega created Sega Asia which handle regional releases of games,^[12] but not physical distribution.

In 2018, Epicsoft Asia was appointed sole distributor of Sega games starting with Yakuza 6: The Song of Life, Shining Resonance Refrain, Valkyria Chronicles 4, Fist of the North Star and Virtual-On .^[13] From 2019, they distributed Genesis Mini.^[14]

In October 13, 2022, Sega established Sega Singapore for marketing purpose in Southeast Asia but Epicsoft will still remain as distributor.^[15]^[16]

References

History of Sega by Country
Asia
Afghanistan \| Armenia \| Azerbaijan \| Bahrain \| Bangladesh \| Bhutan \| Brunei \| Cambodia \| China \| Georgia \| Hong Kong \| India \| Indonesia \| Iran \| Iraq \| Israel \| Japan \| Jordan \| Kazakhstan \| Kuwait \| Kyrgyzstan \| Laos \| Lebanon \| Malaysia \| Maldives \| Mongolia \| Myanmar \| Nepal \| North Korea \| Oman \| Pakistan \| Philippines \| Qatar \| Russia \| Saudi Arabia \| Singapore \| South Korea \| Sri Lanka \| Syria \| Taiwan \| Tajikistan \| Thailand \| East Timor \| Turkey \| Turkmenistan \| United Arab Emirates \| Uzbekistan \| Vietnam \| Yemen
North America
Antigua and Barbuda \| Bahamas \| Barbados \| Belize \| Canada \| Costa Rica \| Cuba \| Dominica \| Dominican Republic \| El Salvador \| Grenada \| Guatemala \| Haiti \| Honduras \| Jamaica \| Mexico \| Nicaragua \| Panama \| Puerto Rico \| Saint Kitts and Nevis \| Saint Lucia \| Saint Vincent and the Grenadines \| Trinidad and Tobago \| USA
South America
Argentina \| Bolivia \| Brazil \| Chile \| Colombia \| Ecuador \| Guyana \| Paraguay \| Peru \| Suriname \| Uruguay \| Venezuela
Europe
Albania \| Andorra \| Austria \| Belarus \| Belgium \| Bosnia and Herzegovina \| Bulgaria \| Croatia \| Cyprus \| Czechia \| Denmark \| Estonia \| Finland \| France \| Germany \| Gibraltar \| Greece \| Greenland \| Hungary \| Iceland \| Ireland \| Italy \| Latvia \| Liechtenstein \| Lithuania \| Luxembourg \| Malta \| Moldova \| Monaco \| Montenegro \| Netherlands \| North Macedonia \| Norway \| Poland \| Portugal \| Romania \| San Marino \| Serbia \| Slovakia \| Slovenia \| Spain \| Sweden \| Switzerland \| Ukraine \| United Kingdom
Australasia
Australia \| Fiji \| Guam \| Micronesia \| New Zealand \| Papua New Guinea
Africa
Algeria \| Botswana \| Djibouti \| Egypt \| Eswatini \| Ghana \| Kenya \| Lesotho \| Libya \| Mauritania \| Morocco \| Mozambique \| Namibia \| Nigeria \| Sierra Leone \| Somalia \| Sub-Saharan Africa \| South Africa \| Tunisia \| Uganda \| Zambia \| Zimbabwe

[1] ttps://www.smspower.org/forums/16067-SouthEastAsianSMSModelNo301007

[2] ttps://news.google.com/newspapers?id=7qFUAAAAIBAJ&sjid=RpADAAAAIBAJ&pg=6013%2C281089

[3] ttps://news.google.com/newspapers?id=8WJPAAAAIBAJ&sjid=bZADAAAAIBAJ&dq=sega&pg=5902%2C2639075

[4] ttps://news.google.com/newspapers?id=YK5UAAAAIBAJ&sjid=cZADAAAAIBAJ&pg=6025%2C4375040

[5] Sega TV Game Set - New Straits Times 1990-08-13 Page 11

[6] ttps://www.klik.com.my/item/story/510297/wywy-plans-to-bring-in-virtual-reality-soon

[7] ttps://www.game-gear.de/othergg.htm

[8] ttps://www.mega-drive.net/othermdsystems.htm

[9] ttps://www.mega-cd.de/othermcd.htm

[10] ttps://www.sega-32x.de/specials/othercountries.htm

[11] ttps://web.archive.org/web/20050831023756/http://www.neweraonline.com:80/corp/games.htm

[12] ttps://www.siliconera.com/sega-established-singapore-branch-to-cover-southeast-asia/

[13] ttps://www.facebook.com/epicsoft/posts/we-are-proud-to-announce-that-epicsoft-asia-pte-ltd-has-been-appointed-as-the-so/10156093727165775/

[14] ttps://www.gamerbraves.com/epicsoft-asia-is-bringing-the-sega-genesis-mini-to-south-east-asia/

[15] ttps://www.kakuchopurei.com/2022/10/sega-opens-new-singapore-branch/

[16] ttps://gettotext.com/sega-opens-a-subsidiary-in-singapore-to-conquer-southeast-asia/

[1]

[2]

[3]

[4]

[5]

[6]

[7]

[8]

[9]

[10]

[11]

[12]

[13]

[14]

[15]

[16]

History of Sega in Malaysia

From Sega Retro

References